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Theodore Levitt's 1960 Article 'Marketing Myopia'

as time when by they began to decline, they did not see themselves as transportation companies, but merely as railroads. Therefore...

Research Recommendations for Portugal's Small to Medium Sized Businesses

with a background understanding of existing influences that more specific SMEs concerns may be addressed. This will also help to c...

African American Females and Discrimination

and even a lack of trust on the part of the black population (Zmuda, 2002). Women, in general, face a glass ceiling when attempti...

Case Studies on Small Business

show for it. His idea to have the place looking like an art gallery had not had the intended effect as well. In short, Steve made ...

The Ethics of the Phillip Morris Company

of nicotine and also that cigarettes not a drug and not addictive. Other tobacco company CEOs also testified cigarette smoking not...

Best E-Business Practices and Policies

information for the purpose of making a purchase. The best and most successful Internet businesses offer only high-quality produc...

Operating a Small Business While Learning

proposed by Kolb, has four main stages, these all reinforce each other and create a continuous learning cycles. These may be seen ...

Murder Charges of Businesses After a Fatality in the Workplace

in a murder, the employer may be liable, dependent on the circumstances. There are of course other ways that employers may be impl...

Strategic Planning v. Business Planning

how the company will attempt to attract and keep customers. The financial plan demonstrates how the company will earn money and ho...

Process of 'Big Bet' Business Risks

The author of this article went on to point out companies in Canada that had made and succeeded on big bets (such as Nortel on opt...

Disaster at Floreffe, PA's Ashland Oil Company

until the leaks had been plugged. A crisis management team was formed at the company headquarters in Ashland, Kentucky, and plans ...

Entrepreneurial Small Business Marketing and Advertising Plan

coming up with that product or service, than letting the market know that this product/service is available. This is about determi...

United Kingdom Businesses and Language Diversity

force, and more specifically, how many Chinese. While data specific to the topic seems to be elusive, some data were accessible. T...

Thomas Cook, Shell, and eBay Business Analysis

Shell Oil operates in many of the worlds developed nations, and it maintains several related businesses, each of which has the use...

Creating a Market Driven Intel

would "ship a 900MHz version of its Pentium III Xeon (Cascades) processor with 2M of integrated L2 cache in lQ01" (Leibson, 2000; ...

REITs and BIDs

to go to the local authority and allow the local trades people to tax themselves and then use these resources as the funding neede...

Decision Making Bias

propelling an idea into a reality. However, business literature refers over and over again to instances where optimistic forecasts...

Usefulness of Telecommunications to Business

form, telecommunications is the way in which data is transmitted, either voice data or visual data. As such, telecommunication can...

Business Alliances and 1998 Article 'Partners for Profit' Reviewed

should be the one responsible for ensuring it is done. Williams (1998) calls on an attorney to lend credibility to a statem...

Business Process Management's HRM Tool

berating workers as for refining the assembly line. Drucker (1998) and others point to the futility of such an approach, along wi...

A Comparison of Two Organizational Structures ACAS and Cadbury

began as a seasonal offering, but they proved so popular have become available all year around and special occasions are catered f...

Overview of Becoming an Information Technology Consultant

obtaining the job they can do well (Smith, 2001). There are some ways in which a person can find their market niche (Smith, 2001)...

Impact of Foreign Corrupt Practices Act on U.S. Businesses

that giving of gifts is one way in which a U.S.-based company could likely gain a competitive advantage over a foreign entity. In ...

Student Supplied Change Management Case Study

control over the manufacturing process. The location of the company with the production facilities near London airport may also be...

Eye on the Future Business People in Calgary and the Bow Valley, 1870-1900 by Henry C. Klassen

other scholars for generations to come, as Klassen has established himself as the foremost authority on local business history i...

Small Business and Disaster Recovery

company was located. While no one was able to access the building, real estate sales continued in less affected areas of the city...

Law Questions on Australian Law

it states to see him through. However, there is also the specification of taking half of the trail rides booked. This appears to h...

Business Memo Writing

general information provided. This is a good transition, but again, it is too impersonal to be effective. It does provide succinct...

Business Cycle and its Four Phases

the years of the decade of the 1990s, conventional wisdom held that interest rates must always be linked to the "boom and bust" bu...

Global Business and Teamwork

"highly successful organizations optimize their potential by capitalizing on the synergies of effective work groups" (2001). Par...