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Essays 91 - 120

Multinationals and Economic Marketing Considerations

Certainly, there are multinational corporations based in nations besides the US, but there are few if any at all that have not mar...

Determining Market Entry Strategies

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

Boeing's Marketing Audit

needs to capitalize on its first-mover advantage with the 787, gaining commitments - and deposits - on as many units as possible b...

The Ethics of Marketing to Children

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

Restaurant Operating Company Bob Evans Farms, Inc.

Evans 560 locations to greatly affect its industry is clear. The only route available to the company in improving the performance...

European Union, Economic and Cultural Development

the most effective system for governing states that are culturally diverse is "federal-like arrangements."vi The catalyst for the ...

3 Questions Regarding Economic Issues and Problems

convenience" (Thomas PG). For example, there is no question how the concept of Electronic Funds Transfer, which has been in...

Myanmar Integration and Economic Development

incomes for the workers who needed the income in countries where the economies where not growing at the same rate as the populatio...

The 1985 to 1990 Economic Crisis in Africa

In this paper that consists of seven pages the conditions that resulted in this economic crisis are discussed in order to determin...

Americas and Economic Integration

In eleven pages the economic integration fostered by the Free Trade Area of the Americas is discussed along with the varying reaso...

Japan's Post 1991 Reform Failure

the crisis took place, they were all but a part of an even bigger force: the fact that a majority of Asian countries are all seeki...

Vietnam Economic Development Questions

a destination for investment, creating increased revues and increasing aggregate demand in a positive cycle. Question 2 Dunning ...

Case study Marilyn Friedman's Model

driving distance, visiting with friends, and participating in a variety of church activities. Also, both children play sports whic...

Road Construction Environmental Impact

This could have an adverse health impact on citizens who already have respiratory problems and could cause new problems in all peo...

Addressing Poverty And Disease (HIV/AIDS) Problems In South Africa

importance in the fight against AIDS/HIV by utilizing the force inherent to their extended reach into the population. "Journalist...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

George W. Bush's Economic Policies

This research paper offers an overview of the George W. Bush administration's economic policies. The writer addresses issues assoc...