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Essays 841 - 870

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Language and Symbols to Communicate Personal Identity

feminine or masculine identities (Dobkin and Pace, 2006). While disliking the concept of stereotypes, in communicating identity ma...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Violent Media and its Cultural Effects

games by young players (Teng, Chong, Siew, & Skoric, 2011). The researchers attempted to produce a "clear consensus" on this subje...

The Trayvon Martin Case - Deconstructing Media Narratives

what began as an isolated incident in a rural town in Florida has now become an international scandal. The reason for this is that...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

ELECTRONIC MEDIA, TRENDS AND SOCIAL IMPACT

relationship. Yet it is these social networking sites that are keeping people in touch with one another from a consumer poi...

Gender Identy as Affected by the Media and Video Gaming

A 16 page essay exploring gender roles as they are affected by the media and by video games. These influences promote aberrant vi...

Disney and its’ Media Ownership

a pull towards increasing interests (Haralambos and Holborn, 2004; Chalaby, 2003). Many firms have taken an approach where there i...

Media and Sigmund Freud

In ten pages the interaction between the media and Sigmund Freud's theories are discussed in terms of his personal disapproval and...

Advertising, Art, and Print Media

that surely the things people look at-like soup cans-are art in their own right. Today, as a result of advertising and print media...

Social Networking Does Not Enhance Life Skills

does not make it a good thing. After all, there are many things that people do that are not healthy. Of course, some argue that th...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Tobacco Regulation

then it should be remembered that not all smokers become addicted; some are able to quit easily and never take up the habit again....

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

Joe Sacco: “Palestine”

to types and devaluing them) but it also shows the inadequacy of the various responses to the Holocaust; i.e., they were also mini...

Bullying and How to Address It

other fatal acts. Various efforts have been launched around the nation in an attempt to eradicate bullying. Those that h...

Questions on American History and Politics

elected to the offices of Governor, Lieutenant Governors, Senators, and Congressmen. Black faces dominated the state legislatures...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Protecting Digital Material

download a property and make a copy of it that is so good its impossible to tell it from the original; they could then sell the co...

Launching A New Grill

gained in the different areas (Douglas and Wind 1987). When considered in this context there do appear to be arguments in favour o...

Comparing Perspectives Presented in the Printed Media

equivalent factors, such as the costs. The presentation on the Business Week web page is equally bland, the advertising that takes...

Popular Culture, Cinematic Violence, and Media Literacy

to the family, children, political leadership, and sexuality" (Wee, 2006, p. 50). Links have been discovered between these violen...

Advertising and Popular Culture

goes on to say that "the argument here is that advertising, while sharing many attributes with popular culture, is a categorically...

Otherness in the Reporting of Terrorism

potentially interpreted may be assessed in temrs of this apprach, not only looking at the style and whether or not it is effective...

Print Media and Wealth and Power

the idea. The client hires the ad agency to put their information on the pages of magazines, newspapers, and in other forms of med...

Homelessness, Mental Illness, and Social Intervention

least. Description of Agency XYZ is a small organization that attempts to address the needs...

Can Reporting on Terrorism Expand Mental Models?

The writer looks at the way terrorism is depicted in the media and assesses if this has lead to increasing the world view of the a...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...