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Essays 361 - 390

Starbucks; From Humble Origins to Global Phenomena

can be examined. 2. History The first coffee shop was opened in Pike Place Market in Seattle, however, as with many...

Callaway Golf; Strategic Case Study

all sources of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). The alternate strategy is that ...

Hutchison Whampoa Limited; Operations, Potential Expansion and Marketing Challenges

include any ship of the UKs largest port; the Port of Felixstowe, as well as Harwich International, Thamesport and a major interes...

Where did Starbucks Go Wrong?

recent press release he stated that he had a vision 25 years ago, that "that a store can offer a welcoming experience for customer...

Business Process Re-engineering - Implementing a New ICT System

how ICT could be introduced with a new system that will change the process in an organization and the way the processes and models...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Callaway Golf

sell a large number of items. An economy of scale is a reduction in cost of producing each unit as a result...

Mekong Bottled Water Case Study

of the debtors had exceeded their credit limit, and two have accounts that have amounts outstanding beyond period three (totaling ...

Starbucks; Past, Present and Possible Future

teacher, Zev Siegel a history teacher and Gordon Bowker a writer. The name Starbucks originated with the novel Moby Dick by Herman...

Magna and the Potential Acquisition of GM's European Interests

first glance this may not appear to offer many advantages, the central and eastern European car market is performing badly at the ...

Can Go Case Study

This 4 page paper is based on a case study supplied by the student. The financial performance of the fictitious firm Can Go is exa...

Maximization of Shareholder Value by a Firm

perception on it; After all a business with no social considerations will not necessarily be maximising its profits, as many peopl...

Price Wars

in the long term they may suffer the losses in the sort term, especially if it has the potential of driving another firm pout of t...

Competition and Concentration

if national or even regional barriers. Competition policies and controls are also managed in the same way, on a national or region...

Starbucks; Past, Present and Possible Future

new ideas; Schultz sees many new style espresso bars in the cosmopolitan capital of Milan and foresees a great potential in this ...

Assessment of JetBlue

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

The Strategies and Competitive Environment of Google

The writer examines Google Inc., looking at the strategies found at business and organizational level. The writer then considers t...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

How is Strategy Impacted by Institutional Factors?

Institutional factors have a significant impact on firms. This paper considers the way that different institutional factors will ...

Current Literature Trends on Change and their Use in Research for Organizations in Crisis

The writer examines the current approaches which are emerging in research concerning organizational change at a time of crisis. Th...

Cultural Differences in an Acquisition

The writer looks at the problems faced by Indian firm Nicholas Piramal India Ltd (NPIL) when acquiring a western firm. The managem...

HRM at Acer

The writer looks at the way human resource management takes place at the computer firm Acer. Three different HR policies are used ...

McDonalds and Their Strategy

The writer examined McDonalds. looking at the firm in the context of different business ideas. The first section considers the in...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Working Capital Management

The writer examines what is meant by the term capital management and why it is important for the financial management of a firm. T...

Assessment of Qatar Navigation as a Potential Investment

The marine transportation and solutions provider Qatar Navigation, is examined from the perspective of an investor. After an intr...

The Attractions and Risks Associated with United Kingdom As a Target for Foreign Direct Investment

The writer considers the position of a US firm considering undertaking FDI into the UK. The first part of the paper looks at why t...

VoIP in the Commercial Environment

The writer looks at the potential value that may be realized by a firm implementing VoIP technology to save costs on telecommunic...

Dell 2001 - 2020

increasing competition as well as a changing commercial environment. However, change does not stop, it is continuing. Furthermore,...