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Strategic Marketing at Local and International Levels

as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...

Information Management and Hotels

their study was that: "... a best practices study is important at this time is the industrys consolidation. The industrys intense ...

Southeast Asia's Tourism Industry

and Visitors Association, "secondary cities tend to display the most initiative to sell themselves" (Bake, 2000, 65). PROBLEM 1 ...

United Kingdom's Marks and Spencer Mistakes

(2002). Next continues to be a force to reckon with even though it seems that M&S was able to lead Britain through the 1990s. Inde...

Nike's Use of Mass Customization

(Evans, 2001). However the model was not new, and had helped companies such as Timbuk2 increase sales on average 51% per annum eve...

Literature Review on Pregnant Teens, Counseling Theories, and Treatment Approaches

effective course of action. Much of the earliest literature in the area of teen pregnancy counseling focused upon Carl Rogers p...

Buying Behavior of Consumers

and services. It is important to establish whether or not the target section of...

Stress Related to Work

subconscious finds either threatening or challenging (Varhol, 2000). The bodys reaction to stress is a protective mechanism that...

Vietnamese Persons Learning English and Sociolinguistics

a social or academic error. Matsuda postulates "studies do indicate that learning to select an appropriate expression takes more ...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

The Urban Evolution of Paris

the Right Bank, this traditional barrier had to be extended by another structural wall in the fourteenth century (Diefendorf, 1991...

Knowledge Management and Information Technology

we have in pursuing innovation is a combination of Peters controlled chaos, a firm grasp on strategic planning, the ability to see...

Mikhail Bulgakov's Heart of a Dog

entertain with his biting sarcasm. The author has a long history of reaching out and inviting his audience to experience with him...

Foreign Policy of President Bill Clinton and the Significance of the Middle East

death of Jordans (a friend to the U.S.) King Hussein, the unrest in other Middle Eastern nations, and almost countless other examp...

Competition and the UK's Railtrack Company

manager will be better placed to deal with them when they come to play. The five forces Porter identifies are the existing competi...

Information for Those New to Teaching

geographic disciplinary perspectives in their academic training" (Towson University, nd). As an illustration of how this works, he...

Overview of Management and Strategic Supply Chains

such as using just in time inventory management may add value as it creates lower costs and increases profits. Value may be added ...

EU and Nike

from Europe boosting revenue for the company (Wrighton and Bleakley, 2000). Knight, however, acknowledges the mistakes he ...

MRI and General Electric Medical Systems

MRI in fact does have the potential to revolutionize clinical practice through the offering of such a way and important hardware,...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

The Mergery of AOL Time Warner

to grow and developed strategic alliance with Tandy through their Radio Shack stores where they supported a new dos based on line ...

Continuing Educaiton and the Application of Theory

they are working in the field now indicates that they understand the concepts and were successful in completing the ranges of stud...

Long Beach, California's Department of Health and Human Services

who is responsible to whom (Department of Health and Human Services, About, 1998). Each Bureau has an overall manager who reports ...

Developing a New Product

word, mark the book or cut and paste sections as well as highlighting the sections for restaurant at a later date, all without mar...

Won Ton Company Recommendation

gone a long way by beginning the recall of Cream of Won Ton soup, and this information needs to be gotten to the media at once. Ho...

Benchmarking for Employee Recruitment

for job analysis in that it lists the tasks and knowledge, skills, and abilities that are needed for the job (Summers and Summers,...

U.S. Civil War and Maneuver Warfare

would support the opposite, namely, a "slow, feeble, disorganized attack" (Hughes, 2002). He also explains this strategy based on ...

Automotive Industry and Engineer Management

can become totally engrossed and mesmerized by something that amuses them or interests them or enthralls. Engineers are that way. ...

Global Business Strategic Concepts

only communication possible between company branches in different companies were short, unreliable telephone conversations and sur...