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Essays 2161 - 2190

Global Market Capital Risk

In seven pages global markets and capital risk measurement influences are examined in a consideration of value at risk, the Monte ...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Mass Media and Target Specific Marketing

demographic statistics. Establishing this stereotypical reader is as critical to the magazines overall appeal as it is to its adv...

Pacific Bell and Global Marketing on the Internet

In twelve pages this paper examines how Pacific Bell can participate in global marketing through Internet applications. Eighteen ...

Market Planning, Labor, and Human Resources

In five pages this paper examines the importance of product marketing, labor force, and human resources and the linkage between th...

Marketing Strategies and Hotels' Operations

In five pages this paper examines hotel chains' approaches to operations and various marketing strategies in a consdieration of th...

Problems and Solutions for K Mart

In eight pages this paper examines K Mart's problems involving manufacturing, finance, marketing, and management and proposes some...

Comparative Advantage of Dell Computer

In six pages the personal computer industry and its changes are examined in the responses of corporate giants, Gateway, Compaq, an...

Marketing and Software for Enterprise Resource Planning

In twelve pages an ERP is defined and a discussion of the marketing strategies involved in an Enterprise Resource Planning softwar...

Strategic Cinematic Marketing

In eight pages this paper examines innovative marketing strategies for films with The Blair Witch Project as a recent example of a...

PBS and Marketing Efforts

stations. Ownership of these stations is contained within 171 other organizations across the country, 51 percent of which are com...

Changes in the Sports Car Industry

In nine pages this paper examines sports care industry changes, micro and macroenvironmental issues, and concepts of core marketin...

Greek Shipping Industry and Capital Markets

In thirty five pages the various changes that have occurred within the Greek shipping industry are examined as they relate to the ...

PepsiCo's Cost of Capital

In five pages PepsiCo's capital structure is examined in terms of weighted average cost of capital and the various types of weight...

Boston, Massachusetts' Maid Services

In ten pages this paper examines twenty domestic services agencies in the Boston area in terms of market role and the distinctive ...

U.S. Market Positioning of Land Rover North America

In eight pages this paper examines LRNA as presented in Harvard Business School Case Study 9 596 036 regarding U.S. market positio...

Scottish Foam Limited Case Study

Nicol was astute enough with regard to comprehending industry needs that he was able to address the potential alternatives. Would...

Ireland's Economic Changes and its Retail Sector Impact

In twenty five pages Ireland's recent economic changes and the impact they have had on its retail sector are examined in terms of ...

Germany and the UK's Market Economies

In six pages this paper examines European unification and the problems with the market economies of the United Kingdom and German....

Marketing and Communication in the Future

In 5 pages this paper examines mass media, large group, and small group communication in a consideration of how businesses of the ...

Real World and Adam Smith's Economic Philosophy

free market ideology spouted, but not always implemented. Many economists do preach the virtues of the free market, but in reality...

Video Store Start Up Business Plan

In ten pages a proposed video store in a small town in Ohio is examined through a business plan that includes objectives, mission ...

Major U.S. Automobile Manufacturers

In seven pages this paper examines Daimler Chrysler, General Motors, and Ford in an overview of American automobile manufacturers ...

Global Market and Mutual Funds

In ten pages the international market is examined in a consideration of mutual funds. Fifteen sources are cited in the bibliograp...

The Career and the Music of Aerosmith

the Rolling Stones. As with many other rock bands drugs could have been their downfall. The seventies image of "Sex Drugs, an...

Aviation Charter Business Startup

In five pages a prospective aviation charter business is examines in a startup overview that includes business and financial plann...

Current Market and Advertising on the Internet

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

Eastern Europe and Its Free Market Impact

In three pages the impact of the free market upon Eastern Europe is examined in a case study that focuses primarily upon the trans...

Post 'Just Do It' Sales at Nike

In five pages this paper examines the impact of marketing creativity on the sales of Nike in terms of the long established relatio...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...