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Essays 271 - 300

Otherness in the Framing of News Stories

the approached adopted in the investigation and in the article that there is a separation of the events into a cultural context, p...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Sports Public Relations Pros and Media Control

& Johnson had determined it was safe to do so, and it used its PR department to keep the public informed. As a result it came out ...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Twentieth Century and the Culturally Conflicted Media

cultural influence and at times, military advantage for the country. At the same time, the various forms of mass media have deve...

Immunizations, Current Knowledge, and Mass Media

reported unusually harsh outbreaks of influenza and the potential for harm, increases in the pursuit of immunizations in young chi...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Gap Between Youth and Adult Culture Growing Wider

our new culture with such new pursuits as video games, new styles of music, and even new forms of art that play a negative role in...

Contemporary Women and Sexism

Women At the turn of the century, very few women worked outside of their own home. Many women actually were very intelligent and ...

Cultural Images in the Media

The broader version promoted by Hall is that a "text" of any kind - "be it a book, movie, or other creative work - is not simply p...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

News vs. propaganda ratio in Qatar

(ruler) who is somewhat open minded (CIA Fact Book, 2002). Also, with English as its second language (Arabic is the official langu...

Best Media Selection

after work. This alone is no sufficient to determine the target market and as such the media that can be used. If we look more c...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Preferential Media Usage Among College Students

female college students also responded that the online experience is a more comfortable way to interact with others. In fact, the...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

20th Century Politics and the Media

medias so-called "flaw" is therefore a relatively recent arrival on the political scene. There is no questioning the fact t...

Traditional Media and the Impact of Online Media

disk, there would be no need for print media, in fact. We could have the types of news stories we were interested in automatically...

Race and Unfair Mass Media Representation

the stereotypical racial images portrayed in media today. Racism, which is the belief that skin color "determines intelligence, c...

Foreign Policy and the Impact of the Media

attention as possible to whatever political plight they represent (Meyers, 1997). Media coverage is something that cannot be avoi...

Mass Media and Education

in a peaceful, complimentary relationship. To some extent, purpose enters the picture, and to this end, Villamizar (1997) suggest...

Crime Investigations and the Media's Role

has also led to accusations of copycat crimes. Overall, it has been determined that the best balance of this relationship is too m...

Issues Permeating the 2004 Presidential Candidates

prescription drugs, I would choose Grandma every time" (Wise, 2002). Howard Dean mirrors Sharptons opinion that President is doin...

A Legal Courtroom Visit

the description of the room itself and the way the people orient to that room. There is, for example, the distinct separation of ...

Minority-Owned Media Outlets

is cause for serious concern (Rawls, 2003, See also Wilson and Gutierrez, 1995). "The cultural, economic and social gap between w...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

AIDS and Media Advocacy Campaign

who are HIV positive or already in full-blown AIDS, inasmuch as 8,994 children under thirteen were diagnosed with AIDS, while anot...