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Essays 211 - 240

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Managing Diversity

The writer defines and discusses the management of diversity in the workplace. The paper includes consideration of potential adva...

The Competitive Strategy of Southwest Airlines

the resources and knowledge gained from the AirTran acquisition. The report will look at the company, consider the way in which i...

Annotated Bibliography for Research on Southwest Airlines

text is able to answer many of the questions about the organisation, focusing on leadership and relationships, with context given ...

The Attraction of Environmentally Sustainable Commercial Policies - The Case of Bahrain

for new equipment, manufacturing techniques and goods as well as general behavioural patterns. There are a number of tools or f...

Generic Strategy of Southwest and its Fit with SWOT Factors

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

A SWOT Analysis of the American Express Company

In five pages this paper explores where American Express retains its competitive advantage through internal and external factors a...

Amazon.com, the Internet, and IT

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

Internet and Music Sales

In twelve pages the business of selling music on the Internet is examined in a consideration of competitive advantage and a compar...

Moving forward at SWA

In five pages this paper examines how Southwest Airlines can be finely tweaked for the future while retaining its competitive ad...

Research and 'Voice of the Market'

learning about the customers of competitors and what competitors are doing to gain market share. The voice of the customer simpl...

Company Recommendations for Biomet

companies are able to spend more dollars on their different research methods. Because of the increasing resources at hand, biotec...

Business and Data Mining

that have already occurred (Nash, 1998). The purpose can be to determine which websites generate the most traffic and where that ...

Small Retailers and Superstores Competition

In five pages small retailers and their problems with competing with Superstores are assessed along with a competitive strategy pr...

Cost Saving Measure and Developmental Assistance Offered by Value Chains

In ten pages this paper discusses supply chain cost saving and competitive advantage development through value change with PVCs an...

Case Study of Honda Motor Company

In nine pages this case study examination of Honda includes stakeholder expectations, Porter's competitive advantages, financial s...

Erecruitment

In twenty two pages this paper discusses recruitment via the Internet in a consideration of strategy and competitive advantage. T...

Overview of Differentiation Strategy

In five pages how competitive advantage can be achieved through differentiation strategy is discussed with Michael Porter's theory...

Chad's Creative Concepts Management and Change Implementation

In sixteen pages this report considers how to implement management changes in this successful small business through IT supply man...

SWOT Analysis of IBM

In five pages this paper examines IBM's financial and competitive advantage industry position with a SWOT analysis. Nine sources ...

Business and Competitive Intelligence Techniques

In twelve pages business is discussed in terms of competitive intelligence techniques and their value, with applications, advantag...

Russell Corporation's Information Management

In eight pages the Russell sportswear corporation is examined in a consideration of how it manages its systems of information tech...

Marketing Strategy of SWA

In ten pages this paper examines the effective marketing strategy of Southwest Airlines which helps it maintain its competitive ...

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

Phillip Morris Marketing Audit

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

Limit Pricing and Entry Deterrence

In three pages competitive prices and limit pricing are examined in a criticism of Sylos Labini and Bain who maintain companies sh...

Origins of Ford Motor Co. and its Current Strategic Development

in existence. Founded in the 16th of June 1903 with the grand total of $28,000 the corporation papers were filed in Michigan by He...

Bolivia and Cell Phone Marketing

In sixteen pages this paper examines how to market cellular telephones in a region like Bolivia that does not even have complete s...

Management Economics and 3 Important Concepts

In seven pages this paper discusses the connection between productivity, unemployment, and inflation; comparative and competitive ...

Organizational Multiculturalism

In eight pages this paper examines workplace multiculturalism in a consideration of competitive advantage, organization, and marke...