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Sprint vs. ATandT

These telecommunications giants are contrasted and compared in terms of aggressive marketing and company innovations. Seven sourc...

Public Relations and Ann Taylor Stores Corporation

In seven pages this paper provides a company overview along with corporate problems suffered in 1996 which included a stockholder ...

An Examination of American Management Systems

This paper considers the company and its consulting project problems especially as they pertain to European contracts. There are ...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Past, Present, and Future Internet and Marketing IV

In fourteen pages this research paper considers ecommerce in an examination of past and future growth with various companies and m...

Package Delivery, Air Freight, and Airborne, Federal Express, and Emery

In six pages this paper examines the years 1995 through 1998 in this comparative analysis of the profitability, management leaders...

Analysis of Netscape Communications

In six pages this research paper presents the history and some financial information on Netscape Communications Corporation that i...

Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Marketing Focus of Bell Atlantic

In six pages Bell Atlantic is discussed in terms of the possibilities that exist for the company in terms of marketing both domest...

The Makhteshim Chemical Works Case

The company at issue is an Israeli firm that is trying to gain market share. This five page evaluation relays the problems inheren...

Soul Food Restaurant Start Up Business Plan

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

Health Spa Business Plan Start Up

In ten pages a sample plan for starting up a health spa business is presented through success criteria, company overview, location...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

Twenty First Century eCommerce

In eight pages this essay analyzes how ecommerce is the 21st century's premier forum for business and companies must be online in ...

Workplace Productivity Increased by Palmtop Computer

This paper consists of nine pages and presents a fictitious proposal writing sample that argues to a corporate board how palmtop c...

The Norwest - Wells Fargo Merger

This 18 page paper discusses the 1998 merger of Wells Fargo and Norwest, two major financial institutions. The writer also provide...

Leadership and Visionary Companies Such as Mars Inc. and Blockbuster Video

In ten pages this paper discusses the importance of vision in corporate leadership in this overview of such visionary companies as...

Merger Between Volvo and Ford

In seven pages the Volvo acquisition by the Ford Motor Company in 1999 is discussed. Seven sources are cited in the bibliography....

Case Study on Multinational Organization and HRM

In nine pages this paper discusses a case study on a UK production facility initiation by a Korean company in an examination of mu...

Limit Pricing and Entry Deterrence

In three pages competitive prices and limit pricing are examined in a criticism of Sylos Labini and Bain who maintain companies sh...

Terra Statuary Investment

is built around a new manufacturing process for the production of architectural and landscape ornamental pieces, a process through...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

Telecommunications and Deregulation

In seven pages this research pape examines the impact of 1996's Telecommunications Act regarding deregulation and specifically dis...

SAP and ORACLE Capabilities for Enterprise Integration

In eight pages the enterprise integration capabilities of these two premier software companies are compared. Six sources are cite...

Microsoft's Handling of Its Antitrust Lawsuit

In six pages this paper discusses how Microsoft CEO Bill Gates handled the antitrust lawsuit against the company in an analysis of...

Futures and Options on Silver and Yahoo!

strong case for silver on supply and demand fundamentals. Precious metals are not necessarily a good inflation hedge or lo...

Overview of Fraudulent Health Care Reimbursement

In ten pages this paper discusses fraudulent health care reimbursement and the impcts upon the public, insurance companies, and go...