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Essays 541 - 570

Wartime Advertising

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

The 'Too High' a Cost Advertising

In a two page essay the ten reasons why 'advertising costs too much' are presented in a way that would be beneficial for debate s...

Reasons Why Advertising Costs Are Not Too Much

There are excellent debate ideas to be found in this paper consisting of three pages that discussed ten reasons why advertising do...

Arguing Why Advertising Should Not Be Considered 'Free' Press

In two pages the argument that advertising should not be regarded as an example of 'Freedom of the Press' is presented. There is ...

Public Opinion and Advertising

In six pages this paper examines the 'teen sex' ads of Calvin Klein in order to evaluate the relationship between public opinion a...

Software and Advertising

In this paper consisting of four pages how the advertising budgets of large software companies enable them to outproduce smaller c...

4 P's in Budweiser Advertising

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...

Should the Federal Government Regulate Tobacco Advertising?

This 3 page paper discusses the controversy surrounding tobacco advertising with regard to freedom of speech issues, as well as th...

Research Analysis on Impulse Buying

This paper represents a research project proposal consisting of eleven pages which discusses advertising and marketing geared towa...

Telecommunications and the Influence of Fiber Optics

In six pages this paper discusses telecommunications and the importance of fiber optics in advertising and medicine. Seven source...

Research Proposal on Head Injury Risk Reduction Advertising Campaign

In five pages this research proposal assesses the financial factors involved in the establishment of a head injury risk reduction ...

Rogain Magazine Advertising Fallacy

In two pages this paper presents the product Rogaine's promise of hair regrowth as an example of magazine advertising fallacy. On...

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Advertising Campaigns and Nonverbal Communications

In nine pages this paper examines the nonverbal communication of facial expression in a fictitious company's advertising campaign....

The Art of Consumer Capitalism in Advertising

In a paper that consists of five pages the art form of slick consumer capitalist advertising is disccused as are the ways in which...

SPSS Advertising Effectiveness Analysis

In five pages advertising with SPSS is analyzed in order to ascertain effectiveness and assessments of both positive and negative ...

Advertising and Deceit

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

Review of Billboard Magazine's Article

The writer reviews an article that appeared in Billboard Magazine, which discussed the fact that some record companies are willing...

TV Commercials and Use of Ethnic Dialects

distinctly African-American and southern voice promotes a sense of New Orleans good food and good times. It would appear that thr...

Consumer Culture Creation and the Impact of the Advertising Industry

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

Advertising Company Mailer Creation Process

In five pages this paper discusses the process an advertising agency undergoes regarding a mailer design and completion based upon...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Overview of Subliminal Advertising

well. Subliminal advertising has been an area of concern for quite some time. Wilson Bryan Keys introduction of the concept of su...

Advertising and Sex

In five pages this paper discusses how advertising uses sex as an attention grabbing tool in an argument that emphasizes its taste...

Current Market and Advertising on the Internet

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

Humor and Television Commercials

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

Mail Order Bride Business

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

Internet Advertising and Economics

income. Products, such as cleaning supplies and cooking utensils, had a distinct target audience in the at-home wife whose only d...