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Essays 2581 - 2610

The Advertising Strategy Book Positioning: The Battle for Your Mind by Al Ries and Jack Trout

termed "positioning." The key to understanding this book and applying it to the world of advertising is to know what the authors ...

Book of Genesis and Joseph's Story

processes associated with establishing the structures and constraints of Jewish society, especially in terms of how many members o...

Book VII of The Republic by Plato and Its 'Allegory of the Cave'

much like ourselves. As this suggests, Socrates means to make it clear that this allegory has relevance to the realities of everyd...

Comparative Analysis of the Strengths and Weaknesses of Adam from the Book of Genesis and Gilgamesh

created by God, given free will and essentially left to tend to all that God had created. God later created a woman for him, which...

Mysterious Book of Judith

the Victory of the Jews. The unknown author seems to have drawn on the Exodus narrative, especially Exodus 14:31 as well as from ...

Analysis of a Page from E.M. Forster's Book Howard's End

any ideas borrowed from this research in his or her own words and to cite the Paper Store as one source for their own paper. If th...

Fourth Book of John Milton's 'Paradise Lost,' Lines 32 to 113

better understanding of what is going on, and we gain a more in-depth understanding of who Satan is and what the entire struggle i...

Books and Articles on Making Management Decisions

the only expected trend anticipated to affect this condition is that it will continue to intensify. The globalization of business...

Book Review of Morningstar Mercredi's Fort Chipewyan Homecoming, A Journey to Native Canada

home, Matthew normally lives one year with his mother and the following year with his father. This introduces a number of complex...

Samuel Adams Radical Puritan Book Review

in his life. ""Delivering five children, three deaths among them took a heavy toll on Elizabeth...Elizabeth died on 25 July" (Fow...

Analyzing the Book Preaching to Every Pew

as psychology, sociology, and history. This multi-dimensional approach is truly unique and affords a great deal of depth to this ...

A Book Review of Bob Woodward and Carl Bernstein's All the President's Men

under surveillance. The government does all they can to frustrate the story, sending them erroneous leads which go nowhere. In fac...

Book Review of Ann Moody's Coming of Age in Mississippi

would dare to challenge the social mores to effect societal change. She would become on of the first blacks to protest unfair trea...

Reviewing Books on Architectural Design and Culture Building

wiring, plumbing, etc...have to be changed out every few decades or so. Space and stuff are the last to s layers in Brands book....

Books on Advertising and Marketing

Claude Hopkins, author of Scientific Advertising, the ideas of whom appear to have had a string impact on the way Ogilvy has devel...

Book Review of Barbara Ehrenreich's Nickel and Dimed

been hired, almost on the spot. Her "almost on the spot" hire is a job with a hotel restaurant, from 2:00 to 10:00 p.m. for $2.43 ...

Book Review of Near Failure in Kosovo by Wesley Clark

Serbian "ethnic cleansing" (a euphemistic term for genocide) which was then going on in Kosovo. It was Clarks belief that it was i...

A Comparison of the Book and Film Versions of Alcott's Little Women

the only ones allowed to have money, only serve to reinforce the institutions which helped them rise to power in the first place. ...

Promotional Analysis of Harry Potter Books and Films

in a British field weeks before the books release (msn, 2004). Both of the above hits are sandwiched in between the ads...

Book Review of Sydney Finkelstein's Why Smart Executives Fail

the book is to help others avoid committing similar errors. The book focuses on a variety of firms which are mostly American comp...

2 Books on the French Revolution Analyzed

the political and social upheaval involved in the coming of the French Revolution. He primarily focuses on the political struggles...

A Book Review of Modern Middle East History

purposes of his text, Cleveland defines the "Middle East" as that region that extends from Egypt in the west to Iran in the east a...

A Book Review of Dan Rather's 'The American Dream'

dedication, and vision. Rather bases his story on over thirty key interviews that he held over the years, interviews that...

Book Summary of 'Lies' by Al Franken

Ann Coulter The fact that Franken reiterates the theme of Ann Coulter emphasizes the fact that he does not like her. As if someo...

Book Report on Carl Sagan's The Cosmos

Earth is both unique and insignificant at the same time. This serves to both make the reader humble and proud at the same time. Ma...

Gideon's Trumpet: Book Review

a lifetime of prison sentences], a flame still burned in Clarence Earl Gideon. He had not given up caring about life or freedom; ...

BOOK REPORT: COMMUNICATING EFFECTIVELY WITH THE CHINESE

report is that China is beginning to open up as a large power as far as economics is concerned. As the Chinese government continue...

Mordecai: An Early American Family (Book Report)

North. The business this family chose to engage in, at least eventually, was education. They started a school. The school would be...

The General in His Labyrinth (Book Review)

a short period of time, it should be said that what is distinguished is Bolivars story. The novel is biographical more than it is ...

Remembrance of Repasts (Book Review)

that is consumed and purchased perhaps more than anything else, as it is something that people need to live. Yet, food is also att...