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An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

An Overview of Organizational Measurements

of great usefulness in assessing the state or an organization. Basic analyses of profit and loss can contribute to the development...

Moral Values in Judaism and Christianity

ethically necessary to offer the right of sanctuary to individuals who are fleeing political oppression (Voice of America, 2009). ...

The Master's Prepared Nurse: Competencies in Health Care

"benefits and burdens of... treatment", helping patients to "understand their prognosis", and emphasizing the importance of patien...

Determining the Value of Emotional Intelligence for Leadership

the value of leadership might strive to emphasize this capacity of emotional intelligence among all organizational leaders. This...

Bumble Corporation: Exploring the Improvement of E-Commerce

For the purposes of this paper, the discussion of e-commerce will focus on the hypothetical company Bumble Corporation and their e...

Measuring Risk in Financial Markets

where the risk will not be shared by the entire market (Howells and Bain, 2007, p47). A basic tool that is often...

Do Airlines which Practice Hedging Have Higher Profit Level When Compared Non Hedging Firms

means that even in years where many airlines faced losses and even bankruptcy, Southwest Airlines remained profitable, with hedgin...

Literature Review: Cloud Computing Efficiencies

it to deliver this level of attractive efficiency to such organizations (Bowers, 2011). The first is that cloud computing applicat...

Business Functions in Batch and Line Processes

and scientifically nuanced context indicates how it can be similarly used to monitor the effectiveness of operational processes wi...

Attending an Alcoholics Anonymous Meeting

who the group leader was, and she responded: "Im not sure who is the group leader today." I watched to see if I could determine w...

Traditional and Non-Traditional Cultres: A Comparison

newly unchanging societal conditions, and passing this culture down to their children, who largely lived in the same geographical ...

Intrapersonal Communication and Self-Talk

performance both academically and professionally. This paragraph helps the student begin to explore the concept of self-talk in p...

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Study Issues, Phenomenology, and ADHD

of interest: Statistically, every classroom of 20 or more children probably includes at least one or two students who have been cl...

Servant and Transformational Leadership

leadership, leaders must make a committed examination of the particular context in which they operate. For this reason, it is diff...

Intelligence Tests and the Subjectivity of Results

intelligence is not a singular definable trait, but that intelligence as a whole can only be understood and measured in specific c...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Communication and Law Enforcement

as effectively as possible because the nature of the crime is so severe. A teenage male has been shot at a corner gas station in a...

Strategic Analysis of BHP Billiton

The writer examines the business strategies, competitive advantages and sources of value within this large diversified natural res...

Strategic Recommendation for British Telecom

strategy it is necessary to examine the company in its external and internal environment. This can be undertaken using a number of...

Temperature Reduction in Perioperative Therapy

meperidine and skin surface warming on shivering." AORN Journal July 2007: 113+. General OneFile. Web. 29 Aug. 2011....

Determining a Future Strategy for Starbucks

fit as it also requires for products to be supplied at the lowest total cost of the product line this is relatively limited and st...

Internal Assessment of Southwest Airlines

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

The Value of Fuel Hedging in Small to Medium Airlines

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...

An Interview with a Nurse Manager

Adams maintained that her experiences with nursing care and the structure of nursing services has changed in the past decade, and ...

INTELLECTUAL PROPERTY VALUATION: AN ANALYSIS

property (Financial Consulting Group, 2000). Other valuation professionals define IP such as technology-based intangibles...

Information Systems and their Relative Value to Organizations

an advantage based on information technology must look beyond the technology itself and develop some solution which incorporates a...

Bradstreet and Taylor: The Poetical Expression of Puritanical Values

the very antithesis of natural ("fleshly" or "bodily") love. Similarly, Taylor reframes the natural death of a wasp in the cold as...

Forensic Science and the Scientific Method

forensic methodologies such as phrenology. While there is some basic variation in regards to terminology and other superficial fac...