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Essays 1831 - 1860

Application and Use of Balanced Scorecards

In a paper that consists of twelve pages the analytical business tool known as balanced scorecards is examined in terms of its evo...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Golden Valley Microwave Foods and Strategic Marketing

In three pages this essay discusses the history of Golden Valley Microwave Foods and considers success in the future through strat...

L'Oreal Netherlands and Strategic Marketing Considerations

by Proctor and Gamble, Plenitude by LOreal, Rocher and Dr. vd hoog among others. Ponds, a low-end product, also held a percentage ...

Dell Computer Inc. and Strategic Choice

the early days, hopes that largely have gone unfulfilled until only recently in the consumer market. However, the business-to-bus...

Manassas' Second Battle of Bull Run

refused to obey a crucial battle order; and political rivalry with General George McClellan resulted in the withholding of crucial...

Gary Hamel and C.K. Prahalad's Article 'Strategic Intent'

In ten pages this paper discusses the issues of strategic intent raised by Hamel and Prahalad and compares those with 'Coping with...

Nonprofit Organization and its Strategic Planning Evaluated

that. A childrens welfare agency is likely to embrace an entirely different organizational design from that of a for-profit finan...

The History of Aircraft Carriers

This paper addresses the historical and strategic significance of naval aircraft carriers. This eleven page paper has nine source...

Concentrated Growth and Strategic Management

In ten pages this paper discusses concentrated growth with regards to strategic management with examples from Air France, Reebok, ...

Michael Porter's Style of Strategic Management

In ten pages this paper examines Michael Porter's theoretical approaches to strategic management in an assessment of its strengths...

Using the Balanced Scorecard at Manpower Australia

market, as it does not appear that the company is promoting low-cost pricing as part of its strategy. Question 2 The main suppor...

Strategic Examination and Recommendations for THL

well as tourism companies needing to adapt to meet the changing needs and desires, such as the desire for new experiences, as well...

Should AirAsia Adopt an M-Commerce Strategy?

the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

Strategic Analysis of SOEI

and offshore offices in a number of locations to support international sales. In order to take the firm forward management need t...

Strategy for Coca-Cola

effect, more than a half million jobs continue to disappear each month. Further, it seems that most consumers are not looking ahe...

Analysis of Toyota in China

Chinese government is very involved in businesses in the country. There are numerous laws and regulations for any industry. The le...

Federal Agencies Challenge Retaining IT Employees

of the factors involved relative to information technology personnel is that some agencies train new hires to complete their tasks...

MANAGEMENT AND LEADERSHIP AT SOUTHWEST AIRLINES

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

Business Strategies for Difficult Trading Conditions

actively add value to the product/service being produced (Porter, 1985). The reduction of cost should not be achieved at the cost ...

Strategic Market Evaluation of the Fictitious Mile High Micro Brewery

In five pages this fictitious Denver brewery is the focus of a strategic market assessment. Three sources are cited in the biblio...

Hoshin Planning Process

2009). These indicators are pre-determined and quantifiable (Reh, 2009). They will differ depending on the type of business. Very ...

Price Wars

in the long term they may suffer the losses in the sort term, especially if it has the potential of driving another firm pout of t...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...

Insights into Management Strategy Provided by the Models of Baumol, Marris and Williamson

provide insight; looking at the theory there does appear to be support for this model. Firms that are able to increase sales may f...

HRM at Harrison Brothers

This 14 page paper looks at 6 HRM problems found at Harrison Brothers (a case study supplied by the student). Each subject is cons...

Nonprofit Hospital's Strategic Management Plan

This hypothetical situation isnt necessary fictional - real hospitals face this situation almost every day. In order to examine th...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

3 Aspects of HRM

issues continued to be emphasized in the 1970s and 1980s as market competition became more intense (Morrow, n.d.). The invention o...

Internet and its Strategic Uses

seen as part of a higher level IT strategy. In looking at the use of the internet it cannot be separated form the IT strategy and ...