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Essays 151 - 180

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Automotive Industry And Global Financial Crisis

less cost than other countries (Tabarrok, 2008). This means that every country can have a comparative advantage if they specialize...

Why the Auto Bailout Is a Bad Idea

for a car manufacturer to restructure and learn a new model; it would simply come back for more money when this is gone (Ten reaso...

Big Business Versus Monopoly

brands. This is called a combination company that is organized in a horizontal fashion because competing companies are governed by...

BIG DRIVE AUTO AND MACROECONOMICS

higher, businesses tend to borrow less, and expansion of employees or capital expenses declines. The opposite is true when the Fed...

A COMPARISON OF CAR-MAKERS

sections. These sections consist of an overview, management report, divisions, sustainability, corporate governance, consolidated ...

Auto Plants in Mexico Owned by the United States and the Impact of the North American Free Trade Agreement

loss of many American jobs and the exploitation of inadequately paid Mexican autoworkers. When such workers were questioned reg...

Condition of the Automotive Industry in Three Asian Countries

see that there has been a significant growth, that the economic conditions of also need to define which started in 2008 but has go...

Exquisite Auto Salon Grant Proposal

that oil changes are made according to schedule. Many of those buying new cars on a straight purchase intend to keep the vehicles...

Internet Marketing of Mercedes, Lexus, and General Motors

the GM owners area (GM, 2005). The site is very easy to navigate with the shop area opening a new window and the front page being ...

HISTORY OF THE AMERICAN CAR

the 1960s, the "Big Three" had most of the automobile market share. Other factors helped the automobile. One of these was ...

The Financial Crisis and Multinational Corporations

(Wharton University 2009). Some major multinational corporations are living through this economic downturn but they are few and in...

Case Study of a Start Up Company

Helen and then Two Tune and Nuts would each own 17%, this add up to 100% but there were also other plans, such as issues shares to...

Considering 'Tucker: A Man And His Dream'

bound and determined to remain at the top of the monetary mountain; Tucker had little means to battle such inequitable market stru...

Evaluating Modern America's Oligopolies

focus of the investigation is on price competition in oligopolistic industries. White & McCracken (2006) reports on GM and other...

Nutrition Concerns in AIDS

at best, death usually occurs within a few months to a few years after the virus attack on the human system. Maintaining proper n...

Japanese Automobile Industry

automakers focus on the dynamics of that relationship and how well the assembler performs. Instead, these authors investigated the...

Compare Culture Three Automotive Companies

Corporate cultures have been identified as competitive advantages and this paper briefly explains the culture at three auto compan...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Can The Coffee Trade be Fair on Farmers?

Coffee is a popular drink, with the industry worth billions of dollars. The trade relies on exports from developing nations. The ...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...