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Essays 61 - 90

The Development of a Marketing Stratagem for McDonald's

and fries had all been there for more than two decades and Chicken nuggets were introduced in 1980 (McDonalds, 2010). In any mark...

American Food Culture Types

This paper examines American food culture types with the fast food industry among the topics considered in seven pages. Four sour...

Howard Fast's Freedom Road

In five pages a summary of Fast's book is presented. There are no other sources listed....

McDonalds in China

costs in each country. This was chosen as it was a product that was exactly the same in each country where it was sold as well as ...

Employment Inequality

In five pages this paper considers inequality in the workplace from the theoretical perspectives of Robin Leinder as featured in F...

American Cultural Icon McDonald's

Quito, Ecuador, antiwar protestors burned the statue of Ronald McDonald; in Paris, protestors smashed in the windows (Walker 2003)...

'Natural' Flavorings?

years that a good chunk of flavorings arent developed in company kitchens, but rather, come from vials at the hands of scientists,...

What Are the Influences That Impact on Food Culture?

The writer identifies and then discusses some of the influences which impact on the way food choices and food cultures develop an...

Food Related Illnesses and California Law

contact surfaces or equipment and code 12275 provides specific examples of acts which are to be prevented in regard to employee ha...

Sales Internship Reflections

In about seven pages this paper discusses a personal experience serving as a Goya Foods' sales intern or canvasser....

SWOT Analysis: Whole Foods

it spends a lot of the cost of expansion. Its customer to employee ratio is too high in the current situation. It must support a l...

Food Culture of Japan

Part of the difference between the American and the Japanese food psyche is undoubtedly related...

Tutorial on Learning Decisions and Life Experiences

this case, the spouse can also learn about why men cheat (either by talking with other people who have gone through similar situat...

Analysis of The McDonaldization of Society by George Ritzer

rationalization. In a similar manner, for Ritzer, the fast food restaurant is the paradigm of McDonaldization. In both cases, ther...

Quality Initiatives and Customer Service Employee Retention

After implementing quality initiatives and becoming the first service organization to win the Baldrige Award, the company realized...

McDonald's and Marketing Services' Approaches

In eight pages this paper examines the various marketing service methods available to the McDonald's fast food chain. Six sources...

A Burger King Analysis

In five pages this fast food franchise is evaluated in terms of parent company Diageo background, franchisee details and a SWOT an...

Business Evolution

In three pages the evolution of a fast food chain as the result of declining business is considered with an examination of marketi...

McDonald's and Problems with Marketing

psychological approach, not selling the product, but a perception and image that is associated with the brand. Marketing a brand ...

Analysis of an Advertising Age Marketing Article

experiment there. At a recent franchisee meeting, the group came up with twelve ideas for new sandwich possibilities (MacArthu...

Brand Analysis of McDonald's

company. While many people thought that the suit was ridiculous it was bad publicity for McDonalds. Another problem is the recent ...

Impact of the Baby Boomer Generation

food is a thing that is sold. It is a physical substance or an article of commerce. People think of commodities as corn or grain ...

3 Article Reviews on Children's Health

a significant clustering of fast food restaurants within a 1.5 mile radius when compared to other non down town areas. The researc...

Issues in the Service Industry

In six pages and 2 parts this paper discusses the UK airlines industry and an in house fast food merchandising comparison and cont...

McDonald's Hamburgers Are Better Than Burger King's Hamburgers

The hamburgers of these two fast food giants are contrasted and compared in a persuasive essay consisting of five pages. Four sou...

Secular and Biblical Management

In four pages secular and biblical leadership as each pertains to a business setting are considered with a discussion of several b...

Analysis of Sonic, Incorporated

In ten pages this paper presents a business analysis of the Sonic, Inc. fast food conglomerate in an examination of their solid ...

Social Environment at McDonald's Qualitative Analysis

to mind is that of a researcher in a white lab-coat who is jotting down notes on a clipboard while observing the research subjects...

Obesity and Television Viewing: A Review of Literature

factor in the onset of childhood obesity. Dennison, Erb, and Jenkins (2002) report that children spend a larger portion of their ...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...