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An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

In eight pages this management book is examined in terms of what companies can learn in terms of superior performance and marketin...

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

In fourteen pages this research paper considers ecommerce in an examination of past and future growth with various companies and m...

The company at issue is an Israeli firm that is trying to gain market share. This five page evaluation relays the problems inheren...

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

In six pages Bell Atlantic is discussed in terms of the possibilities that exist for the company in terms of marketing both domest...

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

could adversely affect the companys continued growth. ? The company has invested in electronic document delivery that is far mor...

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

In two pages IBM's market is evaluated in an analysis of industry changes and whether or not the company represents a good investm...

In eight pages this paper examines the effects of negative publicity upon the stock prices of 2 tobacco companies with a considera...

that we will be able to take advantage of relative free and open trade. Although trade is open, it is governed by various US laws...

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

In five pages this paper examines how a British company would develop and market a new software product. Six sources are cited in...

This paper examines marketing concepts pertinent to a multinational computer company entering into business in Spain. This ten pa...

In nine pages an executive report for a hypothetical company that is considering business expansion to East Asia or Southeast Asia...

Tremendous success here does not necessarily equate any measure of success abroad, as Disney learned while it took the French site...

In fifteen pages this paper examines Ford's history, how the company developed and entered the global market with product diversif...

In ten pages this research paper conducts an Apple investigation that includes financial reports, company setbacks, SWOT analysis ...

These telecommunications giants are contrasted and compared in terms of aggressive marketing and company innovations. Seven sourc...

the aim of marketing and provides services to eradicate areas on knotweed that already exist or appear in the South Wales area. Th...

Jolly (2002) also reports that there were an estimated 150 million cellular telephone subscribers in China. There is some disagre...

In ten pages and 2 parts a company's ordering and payment processing system is examined via a flow chart diagram with the system's...

long-term is and will be that the company differentiate its products on terms other than price. It will seek to serve the middle ...

The company and its subsidiaries employ 417,000 people in 192 countries (Cella, 2004). Ten of the companies worldwide businesses, ...