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Essays 241 - 270

Business in a Niche Market - The Competitive Advantages

loyalty in consumers. Therefore, finding a niche to fill is a great way for a business to not just survive, but to thrive....

iPhone and Android Companies

The smart phone market is the primary one in which Apple and Google compete directly. Google gives its Android away while Apple ch...

PEST and SWOT Analyses of Starbucks

be seen as influencing the economic conditions. Economic The economy is relatively buoyant. In much of the US and Europe o...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Financial Services; Issues and Mis-selling

subjects, but they are not taught about financial matters such as bank accounts and interest rates. The results are seen in the fi...

Value-Based Management in the Financial Services Industry

Internal analysis can assist the organization in maintaining that activity. The value chain has grown in popularity because of it...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

New Product Market for a Body Board in Australia

to a peak in 1999 and still growing, today it is still growing (Office for Recreation and Sport, 2004). This indicates a large mar...

First Time Home Buyers and the Market of Melbourne, Australia

rise in house process for the quarter of 1.3%, but prices for the year were still down 1.4% on the year. This can be seen as indic...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Planning the Marketing of a New Restaurant in Australia

in well with the current market trends. Opening a restaurant where the differentiation is gained not only with the menu itself, b...

Australia's System of Post Compulsory Education

and Further Education System (TAFE) which is the major provider" (National Report on the development of education in Australia, 19...

Australia's Construction Industry and Waste Management Issues

costs during and at the end of the life which will benefit users and as well as potentially reducing running which may increased ...

Australia's Gazman Menswear Chains

that appears to have some very traditional values and follows a typical bricks and mortar company strategy as such we will make th...

Australia's Orix Fleet Services Planning

In six pages this Australian owned subsidiary of a Japanese company is discussed in terms of goals, performance, and parent corpor...

Australia's Indigenous People and Nation State Politics

In eleven pages this paper discusses the limited perspective of the relationship between the aborigines of Australia and the natio...

Australia's Prime Minister John Howard

which adopts laissez-faire strategies, or reticence. Howard sees national achievement as the result of firm government and by impl...

Australia's Domestic Airline Industry

on this theory within the aviation industry, but the theoretical framework can still be seen to apply. If we look at the mo...

Overview of Australia's Orbital Engine Corporation

create new markets as a result of a good idea, the lack of funding and the problems of and pressures of stock market participation...