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Essays 1501 - 1530

Marks and Spencer and Customer Value Management

1993, p. 63). This essay investigates customer value management and applies the concepts to the practices Marks and Spencer seem ...

Information Technology and the Organization, Two Comparisons

Information management has become big business in the 21st century. This report analyzes two competing retail outlets and how thei...

Midwestern Downtown Area Retail Market Analysis

In eight pages this paper assesses a Midwestern community's customer base in this downtown retail market analysis. Four sources a...

Turning Lost Customers into Gold by Joan K. Cannie

show that customers tend to buy more from companies that they have patronized for a long time (12). The lifetime value of a custo...

Pacific Bell's 2 ISDN Approaches

In two pages this paper examines the FasTrack Centrex ISDN and FasTrack Primary Rates ISDN approaches in a consideration of what c...

British Columbia's Customer Protection and Bank Merger

In seven pages Scott Sinclair's article 'Bank Mergers and Customer Protection in British Columbia' is discussed in a two part summ...

Writers and the Importance of Audience

This paper examines the importance of selecting a proper audience for essays on the death penalty and abortion in 8 pages. The bi...

Proposal for Research on Changing Organizational Culture

The writer presents an outline of a research proposal on a form provided b the student. The research is to examine and assess the...

Nursing Perspective on Customer Service

This essay describes the ways in which nurses can create a perception of ideal customer service among patients. Three pages in len...

Measuring Performance of Healthcare Organization

The Balanced Scorecard allows managers to look at their business from four critical perspectives, financial, internal business, in...

Competition, Customer Satisfaction, and Utility Deregulation

transparency. Critics of the utility superpowers have generally complained that utilities exploit consumers and create an un-leve...

Bigger is Not Always Better for Global Corporations

In twelve pages this paper discusses global corporations and the misnomer that bigger means better in an assessment of small compa...

Customer Relations and the 'Soft' Emotional Touch

In three pages this paper discusses what skills are involved in customer service effectiveness. Fifteen sources are cited in the ...

Outlook and Future of Shell Oil

In seven pages this paper describes Shell's organizational structures, considers its strengths and weaknesses, competition, and th...

Avon's Direction Selection

In ten pages Avon's present business situation is assessed and a future strategy is proposed that includes an image upgrade and pr...

Retail Clothing Innovations

In twelve pages this paper discusses how a retailer must constantly design new and innovative marketing strategies in order to att...

3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Home Depot Customer Service Management Case Study

The stores also offer numerous "free in-store clinics for honing home improvement skills as well as design and decorating consulta...

Organizational Behavior and Customer Satisfaction

changes. Gomes, et al. (2003) investigate a company in the textile industry, one that supplies knitted clothing to its cust...

Management Information Systems and the Credit Card Industry

style of credit cards, all the way to redeeming award points summary online, a service offered by Citibank both in Malaysia and in...

Traditional to Customer Targeted Marketing Movement

2004). However, many companies are finding that the traditional marketing mix just doesnt work any more, partly because co...

Service Quality, Competition, and Deregulation

prices and quality? On the one hand, in a free market economy, in which the consumer determines the product and distributi...

Evaluation of a Website's Customer Service

the customer can expect their package in 1-2 weeks. It does not, however, indicate what kind of shipping is involved. They do not ...

Problems of Compliance at a FictitiousUK Financial Institution

fallen, with the result being staff turnover that has increased 25 percent during the past year. Unfortunately, what this f...

Global Communications and Finding Solutions to Problems

trades at only $11. This represents a decline in market capitalization of more than 50 percent, and of course Global Communicatio...

Case Study on Inductive and Deductive Reasoning

by Sally Sorry, she was afraid that Sally would crumble. Sally is very apologetic to the customers and seems to cave to their dema...

B2C and B2B Model Differences

to be given good information, but when it comes to B to B, there are things that the business owners are expected to know. There i...

Differences Between B2B AND B2C Web Sites

the value chain (Muhamed, 2002). Others point out that the major difference between B2B and B2C, when it comes to electro...

Internet Banking and Value

third make use of internet banking services. This can be placed in the sector of remote banking, where when added together with te...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...