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Essays 811 - 840

Catalog Marketing of Lands' End Company

In five pages this essay discusses the catalog sales success of Lands' End in a consideration of strategies with other competitor ...

Overview of Microsoft Corporation

In five pages this paper examines Microsoft in an overview that covers its background in terms of history, business type, and posi...

Is There a Population Problem?

This research paper discusses the positions espoused by classical economists Adam Smith, Thomas Malthus and David Ricardo pertaini...

Autonomy and Slavery

This essay begins by presenting the position of historian Ira Berlin that there was a modicum of autonomy within the institution o...

Strategic Analysis of Southwest Airlines

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

MARKET SHARE FOR A COMPANY USING THE BCG MATRIX

mark - meaning high growth and low market share (BCG Matrix, 2012). Question marks tend to mean high demands and low returns becau...

Controls for Guidant

build in existing successes. It has been determined by the management team that for this to be achieved there needs to be a corpor...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Pharmaceutical Companies and the Trend of Online Marketing

the new advertising venues. This trend has been reflected in pharmaceutical companies as well, for whom online advertising has bee...

TARGET MARKET: PINK TAXI COMPANY

of competition with other forms of transportation such as busses and light rail. But cabs have their own unique part in the transp...

Intercultural Communication In The Workplace

ground" (Wilbers, 1996, p. 02D). "The goal is not for one party to vanquish a second party (in the judgment of a third party), bu...

Hopkins V. Price Waterhouse

absolve the firm of any culpability served to secure Hopkins victory. The United States Supreme Court heard the appeal and subseq...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

The Function of the U.S. Secretary of Defense

This research paper examines the functions performed by the U.S. Secretary of Defense, as the writer describes the duties and resp...

Buffalo, New York's Small Home Repair and Improvement Company Financial and Marketing Overview

Those companies competent in their work and providing real value for customers have no difficulty in achieving success. Homeowner...

Present and Future of Boeing

In a paper consisting of eight pages Boeing's current position is assessed by way of a SWOT analysis of its strategic position bef...

Connection Between Environment and Behavior of Cattle

In five pages this paper examines the behavior of cattle and the impact of the environment including sun's position and terrain ty...

Toyota 2004 - 2009 This 16 page paper is written in two parts and considers

the position and changes within Toyota between 2004 and 2009. The changes and continuing aspects of strategy, competitive advantag...

Bank of New York Company and Marketing

In seven pages the future marketing strategy of the Bank of New York Company, the oldest banking institution in the United States,...

Wal-Mart Stores Human Resource Practices

in Front management training program for salaried workers (Wal-Mart, Stores, 2009). Most persons on salary are in management or su...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Gap Inc Position and Potential Strategy

a single store. The company went to the stock exchanges in 1976, issuing 1.2 million shares. The company philosophy is shown the f...

Virginia Held on defining "Human" and "Natural"

a woman gives her child is "incorporated into the framework of the natural," rather than thought of as a matter of choice, which w...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

UK's Reiss Clothing Company Marketing Case Study

strategy of using the same products and the same market and just increasing sales to that market. This may be a hard strategy. Pro...

Auditors' Value

Changes that were required as a result of audit findings were found to have "an overwhelmingly negative effect on preaudit net ear...

David Maguire/Sacred Choices

this argument on the fact federal policy on such issues as embryonic stem cell research has been decided along religious lines (Ma...

Strategic Marketing Analysis of the McGraw Hill Companies

promotion are accomplished also in various ways. It has been noted that there was an alliance with NuvoMedia, something which help...

Pro-Choice Argument

This essay offers an argument that supports the pro-choice position in the abortion debate. The stance of the opposing pro-life po...