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Essays 1411 - 1440

Priceline's Marketing Strategies

This paper addresses the various marketing strategies utilized by the company Priceline (Priceline.com). The author discusses Pri...

Analysis of Boeing

In nine pages this paper analyzes the Boeing Company and its acquisitions by using 3 generic market retention strategies, Porter's...

Business Evolution

In three pages the evolution of a fast food chain as the result of declining business is considered with an examination of marketi...

Forest Industry of Canada

In five pages this paper presents an historical overview of Canada's forestry industry in a consideration of companies and the gen...

Mature Market Product Limits

In seven pages this essay considers a product's four stage life cycle in a discussion of company implementation strategies regardi...

Internet Graphic Design of the Future

In eight pages this paper discusses Internet graphic design in a consideration of the market, industry pricing, and alternative co...

Marketing to the International Community

Culture is important for a business to consider in international marketing, but also such mundane issues as electrical service and...

Dell Computer Company's Merits

In five pages this paper discusses the supplier, competitor, and customer merits offered by Dell Computers. There are 4 sources c...

Internet Small Business Marketing

In nine pages this paper considers Internet marketing of a small company and the benefits it offers. Nine sources are cited in th...

Public Companies' Accounting Methods

In a paper containing twenty pages manipulations and specific accounting methods public companies employ in order to ensure high s...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Overview of Perrigo Company

In eighteen pages the Perrigo Company is presented in an overview that examines the company's management strategy and applies a si...

Advertising to the Global Community

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

Global Joint Ventures and the Multinational Landscape

In ten pages this paper examines how more companies are engaging in joint corporate ventures in order to remain competitive in a m...

Company Overview of Cisco, Lucent, and AT&T

In sixteen pages these companies are discussed individually and then in a comparison of revenues with stock market aspects the pri...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Question Three of a Reebok International Analysis

In five pages this paper discusses operations, financial ratios, marketing, and management in a Reebok International analysis....

'Excellent' Company's 8 Attributes

In five pages this paper analyzes Thomas J. Peters' and Robert H. Whiteman's In Search of Excellence Lessons from America's Best ...

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Increased Profits for Internet Business

In twenty five pages the ways in which companies based on the World Wide Web are profitable are discussed in terms of globalizatio...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Market Conditions and Economics

In five pages market conditions and product differentiation are examined in a consideration of issues such as pricing, monopolies,...

Small Company's Proposal for Team Training

In eight pages this paper examines a small company's proposed training program with sections including training purpose, objective...

Business Ethics and Policy

religious ideology) and the various "sciences" of business (Parker S27). Quite often these arguments have attempted to negate the ...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

Boeing Company's Financial Analysis

In six pages Boeing is examined in a financial analysis that considers corporate balance sheets, financial ratios, WACC, and CAPM....

Analysis of a Linear Products Company's Production

In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...

Outsourcing Decision Making

to note that only non-core activities should be contracted out. Core services, that is, the fundamental service of the business s...

Insurance Company's Fraudulent Sales Practices

In ten pages this paper examines the types of unethical sales practices associated with the hypothetical Prudent Life Insurance Co...