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Essays 1501 - 1530

Sprint vs. ATandT

These telecommunications giants are contrasted and compared in terms of aggressive marketing and company innovations. Seven sourc...

A Fiscal Investigation of Apple Computer, Inc.

In ten pages this research paper conducts an Apple investigation that includes financial reports, company setbacks, SWOT analysis ...

A Feasibility Study of Marketing Economics in Spain

This paper examines marketing concepts pertinent to a multinational computer company entering into business in Spain. This ten pa...

Internet Telephony Industry IDT, VocalTec and the Internet Telephony Industry

In five pages Israel's VocalTec and the American IDT companies are contrasted and compared in an assessment of the Internet teleph...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Marketing Focus of Bell Atlantic

In six pages Bell Atlantic is discussed in terms of the possibilities that exist for the company in terms of marketing both domest...

The Makhteshim Chemical Works Case

The company at issue is an Israeli firm that is trying to gain market share. This five page evaluation relays the problems inheren...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Past, Present, and Future Internet and Marketing IV

In fourteen pages this research paper considers ecommerce in an examination of past and future growth with various companies and m...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

IBM Investment Analysis

In two pages IBM's market is evaluated in an analysis of industry changes and whether or not the company represents a good investm...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Business and Ethics

sound business decisions. For example, when the pharmaceutical corporation Merck discovered that they could research and develop ...

Wartime Advertising

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Customer Letter of Complaint and Company Response

In five pages this paper involves a student writing assignment involving a customer letter to a company regarding receipt of a def...

Stock Prices and Tobacco Companies' Negative Publicity

In eight pages this paper examines the effects of negative publicity upon the stock prices of 2 tobacco companies with a considera...

Economic Principle Basics and Campbell Soup Company

In ten pages various economic principles such as unemployment, inflation, recession, and wages are explored with the focus being o...

Common Law, Antitrust and American Exporters

that we will be able to take advantage of relative free and open trade. Although trade is open, it is governed by various US laws...

Licensing Your Product

and Sapsford, 2005; p. A1); Sony had given up the struggle by 1992 (Cusumano, Mylonadis and Rosenbloom, 1992). VHS emerged ...

EPS and Gearing Statistical Test Link

allow the two figures to be taken and then assess. As there are different patterns in different industries we will choose two indi...

Performance and Strategy of Hasbro Inc.

and then absorbing them into the Hasbro portfolio, this is a strategy that has been actively pursued for over the last ten years a...

How To Successfully Franchise in East Asia

East Asia. The student has posed 4 ideas form a literature review, these are that P1. The success of international franchising ...

Case Analysis of Callaway Golf Company

of the new clubs was based on a unique club head model called S2H2 concept. The S2H2 was a club head which was shorter, straighte...

Marketing Success of Gucci

of Gucci the product is that of fashion, deigns have to be attractive to the target market in order for any long term success t be...

In Depth Look at Columbia Sportswear

fitting the customer head to toe. Currently the company has 12,00 retailers across the world, and employs 1,800 people, in additio...

Antidumping Laws and Global Business

represents 80% of KTSBs business, and the company cant afford to lose it. KTSB is only three years old and depends on its America...

2004 Annual Report of Cooper Tire and Rubber

its electronic version. It is the electronic version used for this critique, however. One of the rules of conventional wis...

Exchange Services in the Air Force and Army

than they could find outside the PX. It provides items both of necessity and those that lend an air of luxury, and though its pri...