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Essays 1441 - 1470

Annotated Bibliography Two Articles

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Has Free Speech Gone Too Far

Many would agree that free speech has gone way too far. There are just too many incidents of people claiming their words that are ...

Bernard Madoff Effects People's View of Markets

This 3 page paper gives an overview of the role risk plays within financial markets. This paper includes the case of Bernard Madof...

Espoused Values vs. Actual Behavior

This essay discusses what happens when there is a discrepancy between espoused organizational values and what is actually practice...

A Landmark Event, Brown vs. Board of Education

This paper recounts the details associated with the Supreme Court's decision in Brown v. Board of Education and discusses why thi...

A Marketing Plan for 'A New You'

question) further. Identify the organizational buyers and consumers As we said in the last section, we need to be careful ...

A Marketing Campaign Assessment

unlikely to be able to run a country effectively. This is then supported wit the careful leaking of news stories and also unexpect...

Regulation and the Market Failure of ICT

In twelve pages this ICT industrial focus examines the occasional market failure and the importance of market regulation this fail...

Three Questions on Behavioral Finance

is made. Mayes cites 6 reasons that may impact on a rational judgment, these are overconfidence, fear of regret, cognitive dissona...

News vs. propaganda ratio in Qatar

(ruler) who is somewhat open minded (CIA Fact Book, 2002). Also, with English as its second language (Arabic is the official langu...

Islam vs. Christianity, a Comparison

sixteenth century when Martin Luther, an Augustinian monk, nailed 95 complaints against the Roman Catholic Church on the church do...

Strategy of Coca Cola

The writer discusses Coca Cola covers their corporate alignment, marketing and how the company is funded. It also some strategical...

Putting Company Brands on the Internet

Many of these access points may be through shared computers or through a work connection, therefore is also important to consider ...

Unique Restaurant Opening Business Plan

restaurant. The owner also has a college degree in hospitality and extensive experience with fiscal matters. Financial Analysis T...

Characters Freeing Themselves from Oppression in the Works of Zora Neale Hurston

the house, knowing it will frighten his wife. In fact, in the first scene of the story, Sykes sneaks up on Delia and tosses his b...

Marketing Analysis of Swiffer Sweeper Products

a magnet" (Cornwell, 2002). The cloths pick up the dust, etc. and then are thrown away (McGee, 1999). Swiffer was introduced to t...

Market Trends, Forces, and the Aerospace Industry

a discussion of what is likely to happen to this industry in the future. Though the literature is divided, most experts agree that...

A New Product Market Analysis

a beer, which was initially served in pitchers and glasses in a bar and then in single serving bottles for wider distribution in Q...

Data Collection in Developing and Developed Nations

of culture is useful when considering the collection of data as it will help with both the collection and also the interpretation ...

Ferries vs. Low Cost Airlines Study

scale. 1. Why do you travel with this carrier: work/business personal business recreational (please circle each that applies...

Bollards and Marketing

does not take off a layer of paint and expose the inner metal. Here, if there is damage there is not an increased weakness. This m...

UK Automotive Industry and Market Forces

lines shows that as the price for the goods increase more suppliers will want to supply the market, they are attracted by the high...

Launching a New Steel Scissors Product

Week 6 Focus group Negotiate manufacturing contract <-------- Source input materials...

Internal Marketing's Concept and Value

2004). In order to communicate effectively with the employees there needs to be a greater commitment and level of input to win ove...

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

U.S., Free Speech, and Engel v. Vitale

prescribing religious devotions; the idea being that by keeping a strict line between religion and state, religious freedom is ens...

Debate Regarding Creationism vs. Evolution

evolution "is usually defined as the adaptation of species to their surrounding environments over time or as the theory that life ...

Public Policy and Marketing Ethics

both of which are legal and sold in large quantities (Kotler, 2004). (Illegal drugs are also in this category but as theyre not f...

Discussing Free Trade and Globalization

When it comes to globalization, there are the extremists, and those in the middle. At the one extreme are the critics of globaliza...