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Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Ben and Jerry's Ice Cream Marketing

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

California Financial Computing Inc. Marketing Plan

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

Digital Video or Versatile Disks vs. Compact Discs

Computer enhanced digital techology is the focus of this paper consisting of four pages in which DVDs and CDs are contrasted and c...

WordPerfect vs. MS Word

a web page can be automatically formatted to a particular style. Of course, WordPerfect still operates on the "document" format a...

Advanced Report on Financial Markets in Australia

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Definition and Origins of Relationship Marketing

In five pages this paper discusses relationship marketing in terms of definition, origins, and differences from other marketing ap...

Direct Marketing Concepts and Strategies

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

Soul Food Restaurant Start Up Business Plan

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Improving American Life with the North American Free Trade Agreement

In five pages this paper examines the economic and labor improvements promised by NAFTA. Six sources are cited in the bibliograph...

Encouraging Free Trade Between China and the U.S.

In six pages this paper discusses how the U.S. can open trade with China in a consideration of some sanction revocations. Five so...

Mortgage Marketing Campaign and its Development

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

Marketing Plan Development

a high level of performance, but now hey need to finish developing the product and then sell it to their customers. There...

Leadership vs. Management

the right thing Administer Copy Focus on systems and structure Rely on control Have a short-range view Ask how and when Have an ...

Literature and Free Will v. Fate

In 5 pages this paper examines this thematic conflict as it is represented in A Doll's House by Henrik Ibsen, Macbeth by William S...

Protagonists in The Hairy Ape vs. Babylon Revisited

Robert ‘‘Yank'' Smith in The Hairy Ape by Eugene O'Neill and Charlie Wales in Babylon Revisited by F. Scott Fitzgerald...

Free But Illegal Napster Online Music Sharing Service

In five pages this research paper examines Napster and its legal ramifications. Fourteen sources are cited in the bibliography....

E-Commerce, Physical Presence vs. On-Line Existence

This paper provides a discussion of the July/August 1999 report featured in the Harvard Business Review addressing a retailer's ph...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

Rostand, Hesse, Camus on Free Will v. Determinism

In 5 pages determinism is defined and its philosophical interpretations are examined within the contexts of Rostand's Cyrano de Be...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Possible Trends in the Future of Marketing

Through the Organization." His point was that "while fuzzy ideas are easy enough to come by, they are a tough sell elsewhere in t...

Reception Theory vs. Dominant Ideology of Art

In five pages this paper discusses the artistic conflict between the dominant ideology and reception theories during the Middle Ag...

Global Business and the Market of China

In six pages this report discusses global business and marketing and the Chinese market in a consideration of advantages and disad...

Marketing Strategies of Moet et Chandon's Imperial Brut Champagne

In twelve pages the marketing campaigns for Imperial Brut Champagne of Moet et Chandon are discussed with promotion and marketing ...