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Essays 181 - 210

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Business Territory Innovation

others. These rival opticians were perceived by vision eye care and eyewear customers as providing faster, more efficient service ...

GE Goes for Social Responsibility

With its new focus, GE seeks to be the neighbor who does all of the things on that level, but who also "organizes the block party"...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Buildings That Are Intelligent and Environmentally Sustainable

comes from the one very constant energy pool on which this planet can depend: the sun. Myriad people have already switched to thi...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

John Ragsdale on ISO 14000

able to report that the worlds largest chemical company had been operating under both for a number of years, senior management agr...

Shell Oil and Environmental Sustainability

as the cooperate governance and the practice used in Nigeria, where there was also a great deal of controversy and resistance that...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Canada's Forests and Sustainability

In eight pages the sustainability concept is defined and then considered within the context of Canada's forests. Ten sources are ...

Future Sustainability and the Twentieth Century Population Explosion

This paper consists of five pages and discusses the Earth's future sustainability within the context of the twentieth century's po...

Domestic Wastewater Problem and Concept of Sustainability

Cherry; 1994). The remainder of the treated waters are collected in centralized treatment systems which remove organic matter and...

Change Needed for Environmental Sustainability

are currently experiencing and which will continue to grow in their impact. Additional effects of fossil fuel dependence are even...

Twentieth Century Population Explosion and Future Sustainability

This paper consists of five pages and discusses the twentieth century population explosion and its impact upon the Earth's sustain...

Sustaining the Environment Through Solar Energy

In twelve pages solar power is examined in an overview of its uses, development and environmental sustainability with economic iss...

Sustainability Defined

In five pages this paper discusses how global environmental sustainability is defined. Four sources are cited in the bibliography...

Contribution Regime of Canada and its Sustainability

In five pages this paper discusses the new contribution regime of Canada in an assessment of its sustainability with at risk facto...

Understanding Triple Bottom Line Management

This 5 page paper discusses the concept of the Triple Bottom Line, a method that measures the performance of a company using three...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Foreign Debt Forgiveness and Financing

Eradication in the Least Developed Countries, 2002). Although the International Monetary Fund (IMF) and World Bank have developed ...

Study Questions on Economics Answered

of points representing alternative combinations of goods and/or services among which the consumer is indifferent (at a specific ut...

Technology Transfer

and private resources was and is a major concern with regard to the rail network, particularly in view of the transition from publ...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...