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Essays 451 - 480

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

ACM Web Site, An Evaluation

This paper presents an overall description of the homepage of the Association for Computing Machinery (ACM). The web site is evalu...

One Way to Stabilize the U.S. Dollar

In recent years, a number of prominent analysts and economists have suggested that the only way to stabilize the American and Worl...

Development of Euro

as a book currency for the first three years, which means that it was only used on financial markets (Europa, 2003). On January 1...

How will Yum! Brands and WalMart Be Impacted by a Change in the Yuan Exchange Rate

a further 20% this will have a financial impact on US firms, the impact will depend on the type of transactions undertaken by the ...

How Firms Use Hedging Tools

The writer looks at the way a firm can protect itself from exposure to risk by using hedging tools. The use of currency purchases...

MARKET FORCES FOR ASSISTED LIVING

For every good or service, there are market and economic forces that regulate supply and demand. This is no different in the healt...

MARKET ANALYSIS: CANGO

a common question is "Can I find it on Amazon?" Given Amazons up-front dedication to pure play, it has developed the ecommerce mod...

KUDLER FINE FOODS - MARKETING PLAN

single-family homes (Population and Housing Estimates, 2010). The highest percentage of household income resides among those earni...

International Economic Issues and Influences

to support the US economy as they are a major purchaser of Chinese goods. Where there are large deficits this also has an impact...

Economic Problems of Greece and Spain in the 2008/9

amount of government borrowing not exceeding 60% of the GDP, the government deficit needs to be no more that 3% of GDP (European C...

RE-ADOPTING THE GOLD STANDARD: CANADA AND UNITED STATES

means less likelihood of inflation, as the government can only print as much money as the country has in gold (Amadeo). In additio...

CURRENCY FLUCTUATIONS IN BUSINESS

trade policies (FX Invest, 2010). Furthermore, we know that a rise in the domestic currency (against the foreign currency)...

SWOT Analysis: Whole Foods

it spends a lot of the cost of expansion. Its customer to employee ratio is too high in the current situation. It must support a l...

Commonalities in the Occurance of Financial Crises

where there is a belief that the opposite will happen and that the values will fall then there will be an increase in supply and a...

Examining the Position of the PIGS Countries with Comparison to Previous Financial Crises

the financial crisis is far from over. In order to consider the crisis the current crisis can be considered and then compared to c...

Currency Crisis in Asia

In six pages the Keynesian theory of economics is applied to the present currency crisis afflicting many ASEAN countries. Ten sou...

Economy of Sweden and Asian Markets' Impact

In five pages the Asian currency crisis and its impact upon the Swedish economy are examined in a discussion of manufacturing and ...