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Essays 241 - 270

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

The Basic Elements of Labor Economics

the Y axis shows the price and the X axis the level of demand, this would result in a downward sloping line. When considering the ...

Breaking Barriers between United Methodists and Catholics

In three pages, the author discovers how despite the differences between the United Methodists and Catholics, they should be able ...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

China As a Business Destination for a US Logistics Company

English speaking countries. However, although the barriers may be low, the decision on markets may be best considered by looking a...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Races and Educational Disparity

succeed. Secondly, he states that the parents and the communities, whether they knew it or not were part of this cycle of lowered ...

Social and Educational Differences Between Black and Caucasian Students

the "dominant culture" and the indigenous inhabitants of the countries which they invaded or the "subdominant cultures" who eventu...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Various Business Education and Business Topics

among other large operations, according to a recent University of Michigan survey" (Currie, 2000). Much of the dissatisfaction am...

Generation Representation in Amy Tan's Short Story 'Two Kinds'

a person tried hard, anything could be accomplished. Therefore, she saw it as her duty to lead her daughter towards becoming an A...

Overview of IWW

a strong force with which to be reckoned, and the IWW was looked upon to carry the torch in a more detailed and somewhat offshoot ...

Implementation and Processes of Quality Management

like the implementation of a quality plan for a shipping company however, La Lopa didnt hang up his keys one day and decide to go ...

Technology and Women

the higher jobs that the males seem to obtain. This technology gap is addressed in AAUWs report (Wolff, 1999). Still, it is a rath...

Commercial Banking and Tools for Risk Assessment

or losses. The resulting estimate may then be used for planning in managing the risk and undertaking any measure required to reduc...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Overview of the Generation Gap

[was] ...especially intense and disruptive" (Smith, 2000). The 1960s and early 1970s saw the division between generations was base...

Thomas Frank's One Market Under God

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Changes and Conflicts Korean Immigrant Families in New York by Pyong Gap Min

as well as community interaction. Through his in-depth studies and interviews with the members of the New York Korean community, ...

Rise and Fall of Prince Otto von Bismarck

In eight pages this paper discusses Prince von Bismarck's successful manipulation of Parliament and considers his 'gap theory.' S...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

The Joy Luck Club by Amy Tan and the Generation Gap

In 10 pages this paper analyzes the novel by Amy Tan in terms of how it presents the Chinese mother and Chinese American daughters...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Retirement Planning and Gender Gap Differences

In seven pages this paper discusses the gender gap differences as they involve planning for retirement. Five sources are cited in...