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Essays 1171 - 1200

Leveraging Shared Media Costs by Using Integrated Marketing Communications

a coordinated marketing approach across various media and advertising channels, is popularly used to promote brand unity and image...

MASS COMMUNICATION ESSAY QUESTIONS

much more fragmented, leading, in part, to a sadly polarized nation. What are the administrative and critical traditions ...

Improving Operational Aspects of a Media Company

broad basis with the general objective of increasing production whilst decreasing costs. It concentrates on a multifaceted holisti...

Myth and Reality of Egyptian Queen Cleopatra

in "All for Love" presented a much more traditional Cleopatra, that is, someone who is more of an addictive substance then a ruler...

Mexican Mafia as Portrayed by the Media

In fifteen pages this paper examines La Eme or the Mexican mafia in a consideration of whether or not it has been accurately portr...

Media and Body Image

the self-perception and health care of young girls. Hogan notes, with some validity, that media education is important: if the med...

Self-Regulation Within the Liquor Industry

out above its competitors. There is no law in the land that can prohibit advertisers from portraying their products in the most a...

International Media and Language Diversity

According to Muhlhausler, the choice of a single national language is regarded as a precondition for all modernization (Muhlhausle...

U.S. Welfare Policy and the Department of Agriculture's Food Stamps Program

Republicans when it comes to voting and election time (Enda, 2002). Just as interesting, however, was that Bushs predecessor, Pres...

Aggressive Behavior Stimuli

made them more susceptible to aggressive cognition (Aggressive Behavior Linked to Exposure to Media Violence, 2001). Even small am...

'Mr. Television' Milton Berle

could readily relate. His approach to comedy was like his approach to life: if you cannot laugh, you cannot live. Indeed, Berles...

The Political Functions of Mass Media in America

our place in that world. In many ways it could be said that we are being lulled into a sense of complacency by the glowing light ...

The American Press and Its Bias Against Arabs

practice the religion? Why is there an anti-Middle East sentiment? By and large, Americans get the news from American media and it...

Gays and Stereotyping

lose weight for genetic reasons and that of course they would be thin if it were possible. Similarly, homosexuals claim that their...

Global Manipulation by the Media

has a detrimental effect on elections. Some believe that the media was set on Gore. They contend that even if one contested medi...

Globalization and the Effects of New Digital Media

11). The combination of the digital media boom and the deregulation of media ownership which is occurring on a worldwide basis has...

Conservative and Liberal Media Bias

Woody West in his coverage of the 1992 Presidential Election between incumbent president and Republican George Bush and his challe...

Singapore and Enhanced Corporate Governance for Enterprise

lifes savings - an SME has less to lose - but financial mismanagement, lack of transparency and lack of auditor integrity can have...

Personal Political Perspectives

original American colonies. In that case a federal system would undoubtedly be best and should be patterned after United States,...

Media and the Function of Profit

possibly ignore more pertinent issues. For example, prior to 911, the media was obsessed with the disappearance of Chandra Levy, p...

Commercial Interest Influence and the Media

would have been considered scandalous or illegal twenty years ago"(Bagdikian, 2000). What is this influence he refers to? Simple, ...

Business Impact of the Media

has bias as well. Media reporting and slanting can make a good company seem bad; can make a bad company seem wonderful and in gene...

Increase or Decrease in Racial Discrimination Over the Last 25 Years?

existence, it is primary in continuing the bias. How does one deal with racism in the media? There is no single contributory fac...

Media Bias and Television News Magazines

Media bias in such TV news magazines as CBS' 60 Minutes, Dateline NBC, and ABC's 20/20 is examined in a paper consisting of fiftee...

News and the Media, Which Comes First?

In ten pages this report examines whether the news or the media comes first in terms of the 'newsworthiness' of an event in terms ...

Criminal Behavior and the Role of the Media

In two pages this paper examines criminal deviance and the role the media plays in encouraging this behavior. Two sources are cit...

Media and the Law

In 7 pages this paper examines the premise of the media regarding the law. There are 5 sources cited in the bibliography....

Modern Society and the Influence of the Media

Sexuality is a product of popular culture that has firmly staked its claim in the mass media. So entrenched is the concept of sex...

Gun Control

news is that the presidential and other candidates want their potential electors to know their stance on this issue that is import...

Media and Terrorism

exists after Oklahoma City? Some might contend that the bombing on April 19th was surely an aberration. There was a sick mind behi...