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Essays 541 - 570

GERMANY VERSUS JAPAN: BATTLE OF CARS

the United States, for example, we have the "Big Three" auto manufacturers which, fairly or unfairly, have been maligned for poor-...

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Japanese and German Economies in the Post Cold War Environment

the west, but this did not compensate for the difficulties, which included increasing unemployment, a lack of internal capital for...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Assessment of Russia as an Expansion Target for Louis Vuitton

support luxury purchases. It is also notable that as well as the increase in consumerism, the market for luxury goods ahs been see...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Human Nature and Behavior: Jews and World War II

Primo Levis classic book "Survival in Auschwitz" is an account of the authors capture and deportation to...

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Post Industrialization Graphic Design

had it been possible to combine content and layout abilities in the same medium, and at the same time. The personal computer not ...

1914 Commissioning of The Bryce Report

In five pages this paper argues that the Bryce Report about German troop mistreatment after the invasion of Belgium was little mor...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Modern East and West Germany

refugees from the Soviet zone to where some had fled during the war ("Germany"). Also among the refugees were individuals who had ...

Primo Levi's 'Survival in Auschwitz'

Germans had inspected the camp with care and had publicly and loudly upbraided the Italian commissar for the defective organizatio...

Thinking and Martin Heidegger

collect itself (1966). As the modern world has been conditioned to this sort of thinking, it has now become problematic to imagin...

The Lost Honor of Katharina Blum Film Analysis

by Heinrich Boll, on which the screenplay was based (Anonymous, 2001). Katharina Blum (played by Angela Winkler) is an innocent,...

The Bauhaus and Joost Schmidt's Contributions

desire of Gropius to make "modern artists familiar with science and economics," which he felt would "unite creative imagination wi...

German History and the Contributions of Helmut Kohl

was Chancellor between 1949 and 1963 and has been viewed as strong-willed, and as someone who created a Germany that was in line ...

Nursing in Great Britain, Clinical Supervision

patient care" (p. 438). Prior to 1970, nursing training in the UK could be described as rigid and highly structured. After...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

The Beatles' Film 'A Hard Day's Night'

it can be said, by an exciting, revolutionary, turbulent swirl which included great social and technological change: assassination...

Gitlin's The Sixties Years of Hope

The flowering of youth culture, and the recognition that teenagers had a special role to play in society as a whole, provided the ...

Construction and Military Operation of the Bismarck German Battleship

secondary battery of six-inch guns also mounted in twin turrets, which were intended for use against enemy surface destroyers. She...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

American Media and National Stereotypes of Germany and Great Britain

You Being Served, all serve up their own dose of British humor and stereotypes. Each show depicts the typical frouncy old woman wh...

Total Quality Management and James W. Cortada's Explanation

cultures, one must first understand the classification of culture and leadership. Cortada emphasizes several issues when assessin...

Global Markets for Wine and Its Influences

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...