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Essays 31 - 60

Success of the Fast Food Conglomerate Sonic, Incorporated

In six pages a corporate analysis of the successful Sonic fast food chain is presented with recommendations to ensure future succe...

Oprah and Strategy

0.02 3 0.06 Diversification of interests 0.04 3 0.12 Strong culture 0.07 4 0.28 Innovation 0.1 5 0.5 Weaknesses Reliance on a si...

Case Study on Fictitious Company Empirical Chemicals' Strategy

In seven pages this student provides fictitious company case study examines Empirical Chemicals' corporate fragmentations through ...

Dell Computer Corp. Marketing Plan

The writers mission statement within this perspective is that by using this situational analysis in an effective manner they will ...

Team Development of McDonald's

In seven pages this paper examines the process of teamwork and how it has been successfully applied by the corporate management of...

The Caux Round Table Principle Of Ethics

for the Dallas-based airlines. As a direct result, not only are his passengers happy to fly his airline, but his "passionate, ded...

Visual Image Campaign of McDonald's

and MTV. The repetition reinforces the primary message, but other images can be added at a later time and still have the effect o...

Business Strategy of McDonald's

has been affected by the economy. In addition, the company has definitely reached the mature stage of its lifecycle -- the compan...

MCDONALD’S AND THE 60-SECOND RULE - A SERVICE FAILURE?

the restaurants rather than making money for them (Bryson, 2008). In some cases, during 2008, McDonalds franchisees in New York St...

Pros and Cons of a Global Culture

In twenty six pages this paper discusses Ericsson, McDonald's, and Shell in an assessment of a global culture's positive and negat...

Characteristics and Skills of Global Economy Management

manager is to work effectively outside their home country (Allard, 1995, p. 6). * The ability to learn and integrate new knowledge...

Questions on International Accounting Answered

2002). The adjustments were ?14 million for 2001 and in 2000 there was an adjustment of ?21.5 million including an adjustment of ?...

Japanese Expansion of Krispy Kreme Doughnuts

franchising with the Krispy Kreme Corporation. The first legal issue would be whether or not franchising was legal in Japan. Other...

Hot Coffee, the Stella Liebeck Case, and McDonald's

In five pages this paper examines McDonald's liability in a case involving elderly customer Stella Liebeck who received 3rd degree...

Corporate Culture: Impact Upon Customer Relations And Social Responsibility

is not something often at the forefront of modern day business dealings. According to Lena C. Pripp-Kovac, head of corporate resp...

Currency Risk Management at McDonald's

and deal in the commodities that the company uses, such as orange juice. Mr. Pfaucht explains that he has to fully understa...

Wendy's, McDonald's and Distribution Channel Development

To keep the product and surroundings uniform across all regions - thereby allowing the customer to be assured of the type of food ...

Fast-Food Restaurants and Obesity

Should fast-food restaurants be held liable for people becoming obese? What is the consumer's responsibility in this issue? This p...

McDonald's Corp. Strengths And Weaknesses

in the Box. There are also a number of other fast-food alternatives to hamburgers, including KFC, Arbys, Subway, YUM!, Quiznos and...

SYNOPSIS/REWRITES: WERTHER & CHANDLER AND KOTLER & LEE

ExxonMobil and Ford. But the authors are balanced - there is also an anti-CSR discussion, pointing out that stakeholders ne...

HOT COFFEE, MCDONALD'S AND ETHICS

will burn if they drink it too fast, and the best way to ensure they wont be injured is to wait for the coffee to cool a little. T...

SWOT Analysis of McDonalds

after time as one of the organisations strengths (International Journal of Bank Marketing, 1996).The products may also be seen as ...

India and McDonald's

menu changes created a new image with the food being seen as unique. Threat of new entrants There are always threats of new entra...

MCDONALD'S AND BURGER KING AND MARKETING

been quite varied. In this paper, well examine some of the differences. Once major difference between the two chains is th...

McDonald's Service and Product Quality

In five pages this paper applies Deming's Fourteen Points to an analysis of McDonald's service quality and product quality in term...

2003 McDonald's Marketing

the childrens wishes rather than gain some variety or enjoying the ability to have a burger made to order from one of McDonalds co...

Various Business Education and Business Topics

among other large operations, according to a recent University of Michigan survey" (Currie, 2000). Much of the dissatisfaction am...

Intel Corporation Analysis

different arenas. However, there is a very serious lack of minorities and women at top levels. Introduction and Industry Analysi...

McDonald's And Obesity

the company with violating the Consumer Protection Act when their ads focused on the toys that came with the Happy Meal (Burke 200...

Internet Strategy of Hewlett Packard (HP)

to keep the companys vision fixed ahead and looking for trends to identify (Zesigner, 1999). New CEO Carly Fiorina, the first wom...