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Essays 361 - 390

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Global Citizen/Global Citizenship

and Seneca all promoting universal laws and in 90 A.D., Epictetus said "Consider who you are: to begin with, you are a human being...

Impact of HIV/AIDS on Nursing

noted that cases of a rare lung infection, pneumocystis carinni pneumonia, had occurred in Los Angeles and also that three young m...

The Global Warming Debate

unfreezes and temperatures climb. Alaska appears to be on a direct and damaging collision course with time, inasmuch as its entir...

Multinational And Transnational Corporations

centralized and which will be decentralized (Sawaya 1991). One fact that is important to be aware of is that "Economists are not ...

Global Warming: Liberal Perspective

spite of the fact that China has attempted to address its number of people, there is no denying how this huge nation requires a si...

Global Warming: Real or Imagined?

surrounding the issues of global warming is a belief, a belief that is shaped "by a dance of emotion and reason" (Colborn, 2007, 6...

Presentation Guideline for Global Warming

ice caps, however, which have begun falling apart in the manner of Humpty Dumpty falling off the wall. We cant put those back tog...

Can and Do Global Brands Exist?

it needs to relate to the entire earth, so it will need to have a presence in each country, or at least be heard of in each countr...

Global Warming: Disproportionate Impact and Foreign Aid

providing aid to the less economically affluent countries so that they can better address the impacts of global warming. ...

An Experience Enhancing Global Citizenship

of countries like Afghanistan, Ireland and those of the Middle East. The mass destruction caused by the terrorist action in New Y...

Financial Services in a Global Context

billion passed through the hands of currency traders in New York, London and Tokyo every day. By 1995 daily turnover had reached a...

Global Trade and the Effects of Outsourcing

implies a degree of managerial control and risk on the part of the provider" (firmbuilder.com, 2005). This indicates how and why ...

Globalism, Technology, Capitalism, and Sport

transnational, those that promote the American way of life and "transmit American popular culture" across the globe (Keys, 2000). ...

Global Supply Chain Establishment and Decision Making

moved; how quickly each shipment is needed; and what types of infrastructure exists in remote locations throughout the world. Eac...

Community Stability, Global Warming and East Washington State

to use certain lands for planting or harvesting crops (Anonymous, 2004). Furthermore, about one-sixth of the total cost would come...