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Essays 361 - 390

Transportation Industry and Human Resources

In seven pages this paper examines the impact of global technology upon the transport industry with human resources the primary fo...

Global Warming

any additional or lessened amount of water (How Things Work, 2007). At the same time, icebergs come from glaciers and with warmer ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

The Strategy of Google

be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Marks and Spencer's International Strategy

approaches would be suitable for the multinationals needs. Acquisition in which only ownership changes would appear to be a solut...

Samsung's Global Strategy

effective strategies to develop in international markets. Maximising resources and increasing market share logically, we can consi...

Nestlé's Global Strategy

of individuals reach ages at which they consume fewer calories and less pre-prepared food. The student writing on this topic shou...

Global and Multi-Country Strategies

difference may be seen in the level of target market that may be available within the country, due to the economic development st...

Water Pollution and a Mitigation Plan

and modern technology. The most basic water pollutants or contaminants include "oxygen using wastes, radioactive material, sedime...

BBAC; Bank of Beirut and The Arab Countries

Banks and the association of the Lebanese banks (BBAC, 2008). The banks mission is "to understand the financial needs of its clie...

The Practice of Supply Chain Management and Logistics Management at McDonald's

the consistency and qualities of the inputs are also key to the delivery of this experience. The sale of food and beverage items...

Strategies and Change At Temsa Global

reducing the reliance on Mitsubishi and placing them in a stronger position. It was using this research and development capability...

Questions on the Way Wal-Mart Has Expanded in the International Market

expansion easy, this was the first foray into the international market and it was realised that there would be a substantial diffe...

The Globalization Strategy of Wyeth

for the stockholders with a strategy that diversified risk with presences in many different markets, a strategy that had operated ...

Tate & Lyle; Company Analysis

Wright refining sugar. The partnership ended and when Henry Tate was joined by his sons the company became known as Henry Tate & S...

Case Study of the International Strategy of Whirlpool

The global home appliance industry is large and fiercely competitive. It is also segmented according to price and design in differ...

Nike Global Business Case Study

anything sports related from trainers and football boots to T-shirts and sweatbands, however, only a small amount of this may be m...

Sprint's E-Commerce Strategy

2004). 2. E-Commence Strategy The company has a very string presence in the internet. The aim is to promote the business as well ...

Multinational Corporation Management

place a company can gain a strong competitive advantage, understanding the many different cultural norms and the different ways of...

Global Corporate Analysis of McDonald's

McDonalds in Russia (Buckley, 1995). Economic Influences In terms of economic influences, the increasing global wealth has suppo...

Global Terrorism

in the late 1990s, little was actually done to stop them. 9/11 Changed Our Goals and Strategy US goals just after 9/11 were to d...

A Historical Analysis of Terrorism

the PLO or an Israeli group bombs the other, they are continuing to wage war. Of course, the tactics are equated with terrorism ra...

Environmental Analysis and Strategic Plan for Aer Lingus

In 2009 during the global recession Aer Lingus faced a number of challenges. The writer looks at the internal influences and the e...

Managing Global Information Systems (IS)

most cases face-to-face [and] they have relative long interaction times and high level of discretion" (Netland and Alfnes, 2007). ...