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Essays 1261 - 1290

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

Internet Graphic Design of the Future

In eight pages this paper discusses Internet graphic design in a consideration of the market, industry pricing, and alternative co...

An Article on Perfect Competition versus Market Power Reviewed

In three pages the market power and perfect competition industry structure forms are discussed and then applied to an article deta...

American Express' Marketing Strategy

preset limit of course does not translate to having no limit. One cannot just go buy an airplane on their Amex card without the as...

British Airways Market Research

In nine pages this report considers British Airways in a market research examination that discusses the airline industry as a whol...

Elements of Price Competition

upper hand when it comes to stabilizing the job market. This, according to Samuelson, is what has been primarily responsible for ...

College Bookstore Marketing Plan

Figure 5 Bar Charts illustrating Question 3 (including comments) 14 I. Introduction The college bookstore continues ...

World Events, Bias, and Religious Prejudice

In seven pages this paper discusses such global events as sect to established religion transition, Medieval Christianity and Europ...

Franchise Opportunities Represented by Hilton Garden Inns

and $25 per share respectively (1995). Not too much time went by before Hiltons board of directors approved a plan to in fact spl...

World Politics

"new public management" as a way of better administering policy. Beate Kohler-Koch has seen the transformation of governance as af...

The Industry of Ready to Drink Fruit Drinks Analyzed

In eight pages the RTD industry, its rapid growth and the marketing techniques it employs is compared to the 'cola wars' in this p...

Mexican Globalization and the Zapatista Movement

In ten pages this paper examines how globalization concepts of capitalism, money markets, investment, and the banking industry res...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Overview of Sports Marketing

In eighteen pages this paper discusses twenty first century sports marketing in a consideration of present issues and what the fut...

Financial Instrument Known as Reinsurance

In thirteen pages this paper discusses the financial uses of the reinsurance industry in a consideration of how capital markets an...

Changes in the Sports Car Industry

In nine pages this paper examines sports care industry changes, micro and macroenvironmental issues, and concepts of core marketin...

Comparative Advantage of Dell Computer

In six pages the personal computer industry and its changes are examined in the responses of corporate giants, Gateway, Compaq, an...

Marketing Strategies and Hotels' Operations

In five pages this paper examines hotel chains' approaches to operations and various marketing strategies in a consdieration of th...

Greek Shipping Industry and Capital Markets

In thirty five pages the various changes that have occurred within the Greek shipping industry are examined as they relate to the ...

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

Marketing Strategies and Nutrition Labels

In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...

Marketing Strategies of Sun Microsystems

In five pages this paper analyzes Sun Microsystems' marketing strategies which includes transition from hardware to software, AOL ...

DeJamel Corporation Business Plan

A fictitious company dealing in various services is considered in a business plan that consists of thirty five pages and includes ...

Business Case Study: Key Findings

companies as Microsoft, Convergys, Hewlett Packard and America Online whereby the organization is not actually downsizing but inst...

FORMULATING TARGET MARKET STRATEGY

the category of a "convenience" item -- in other words, the shopper in question can conceivably buy his/her groceries AND pick up ...

Intel Corporation Analysis

different arenas. However, there is a very serious lack of minorities and women at top levels. Introduction and Industry Analysi...

Strategic Hotels and Resorts

when it is considered that there is only an average 5.5 percent increase in room rates in the North America market and 17.4 percen...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Gap Analysis: Global Communications

Horngren, Sundem and Stratton (2002) provide a view of the alternatives available to organizations in Global Communications positi...

Sustainable development and The United Arab Eremites

is almost impossible for any business so satisfy the criteria of sustainable development (Eckersley, 1992). Alternatively,...