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Essays 331 - 360

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Global Warming

course, the change that will occur as a result of increasing temperatures is not in dispute. If temperatures continue to rise, it ...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

THE CONCERNS OVER GLOBALIZATION

concept of globalization becomes clearer if used in an economic context. Basically, globalization is the concept by which countri...

A New course on Global, Multicultural Aspects of Psychology

the teaching of psychology can be seen through an understanding of Black and Feminist perspectives as they can influence psycholog...

Logical Fallacies: Glenn Beck on Global Warming

attention in the media or grant money to continue their studies. If this were true, then these scientists would not even be known...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

WYNN RESORTS, A BACKGROUND AND A SWOT ANALYSIS

(Ruiz, 2006). Wynns stake in the Golden Nugget helped bring the vintage gambling hall up-to-date, and his Treasure Island ended up...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Global Warming and Sea Level Rise

the Institute for the Study of Planet Earth at the University of Arizona in Tucson, and his colleagues have developed computer mod...

Global Terrorism

in the late 1990s, little was actually done to stop them. 9/11 Changed Our Goals and Strategy US goals just after 9/11 were to d...

Overview of Global Strategic Planning

the corporate objectives and quantify goals, formulate strategies and make tactical plans (Ball et al, 2004). The environment has...

History of the Voice of America

probably resulted in more long-term and far-reaching socio-political and socio-cultural consequences than any other war in history...

Power Status of the United States

varied. Many of these factors of course revolve around the face of our government itself and the factors influencing this governm...

Definition of a Global City

Global cities act as pivotal points where people meet. And not only are global cities found, but global regions exist as well. Sas...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...