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The Sierra Leone Special Court is an Ad Hoc court set up to hear the cases of those most responsible the atrocities in the Sierra ...

The writer answers a set of questions concerning strategy, leadership and change utilising a fictitious case study. The first ques...

The writer looks at the way that two firms operating in the same industry compete. The two firms are Yum! Brands and Noodles and ...

benefits. For example, a drill is bought for its ability to make hole, likewise a bed is bought for a good nights sleep (Kotler an...

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

Starbucks changed the lifestyle of Americans. The founder wanted to offer the public a 'third place,' a place between work and hom...

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

store, Abercrombie Co. in Manhattan in 1892 (Abercrombie & Fitch, 2006). Abercrombie was an avid outdoorsman, which was his inspir...

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Alaskas permafrost is one of the greatest concerns where the impact of global warming is concerned, inasmuch as these solidly froz...

growth of the global economy" (Levy 130). Levy (2005) reviews several theories of international trade, including "David Ricardos ...

factory workers at the "Kaho Indah Citra garment factory on the outskirts of Jakarta" (Klein xvii), where the workers make the equ...

although there have been many changes in the Chinese economy with the country joining the World Trade Organisation in 2000 (WTO, 2...

firms have taken this approach as well (Woolley, Feldman & Carter, 2002). It is easy to see that the brand image is aligned with s...

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

other rewards. The scheme has been so successful that Air Miles are almost a form of shadow currency that many companies use to re...

facility to sleep in relative comfort, that consumers do not buy drills, they buy the ability to make holes, it is the use that t...

strategy of using the same products and the same market and just increasing sales to that market. This may be a hard strategy. Pro...

fragrances making up 70% of the market this was the focus of development, 26 new mens fragrance brands were released in 1998 (Mark...

their profit margin even further. The company subsequently closed its US plants and contracted with a firm in India for production...

aim of Motorola was to compete with Nokia, the number one brands in Taiwan which also emphasis the form as well as the function (H...

are not to make an immediate move to another team, but to become inactive for a while before moving. Currently the team are in the...

This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...

used today. A lawyer who has property management experience may hone in on particular problems not picked up by todays new types o...

rents have increased the company has not found any major increases in costs, if they had then the money to pay for the increased r...

market (GN Netcom, 2007). One of the main core competitive is that of product development an innovations, with areas such as chip ...

in sales over July 2006 (Merx, 2007) and Ford experienced a 19 percent drop (Collier, 2007). In fact, Fords overall car sales drop...

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

be the various ways in which Santa Fe presents itself to the public and its customer basis. A wide variety of marketing techniques...

a fa?ade that represents him at his best. But Mammy Prater apparently did none of this. Instead, "she waited until the technique...