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Essays 931 - 960

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

MEDIA, THE WAR AND THE PRESIDENCY

information is wanted out there has become that much more difficult. But few issues have caused as much outrage as how the...

SOCIAL MEDIA AND THE WORKPLACE

government of Ontario banned its employees from access to Facebook (Minken, 2007). Why? Two reasons: Derogatory comments about the...

Effects of Body Image on Young Girls and Women

and anorexia nervosa addressed in the paper. Legrand, Doroth?e. "Subjective and Physical Dimensions of Bodily Self-Consciousness,...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

The French Lieutenant's Woman

fact is not as clear in the film. The film is allowed the benefit of constant juxtapositions out of place and time. The book depen...

BSC in SME’s

these also have an impact on cost. Therefore, the balanced scorecard have the potential of raising awareness of issues such as res...

Assessment of Nike

publicly listed firm there are also increasing pressures to create value this is also seen in the supply chain management. In ma...

The Trayvon Martin Case - Deconstructing Media Narratives

what began as an isolated incident in a rural town in Florida has now become an international scandal. The reason for this is that...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

The Meaning of Life

The media can have a direct impact on our understanding of the science...

Motivations for Adopting Environmental Practices

pressures, motivations, challenges and barriers from the global and the internal perspective need to be considered. The concept ...

The Impacts of Digital Technology on the Production and Consumption of Media in Indonesia

and a range of problems for women, the "New Order" regime under Suharto focused on mass media messages that put women in their pla...

Cross-Cultural Studies and the Influence of Media

relations, intensify and accelerate social exchanges and involve "both the micro-structures of personhood and macro-structures of ...

"Dr. Glass-Case" by De Cervantes

Cervantes "rather formulaic" descriptions of Italian cities were "perfectly in tune with the rhetorical canons of the time" (Cerva...

Popular Culture and Childrearing Advice

small child and does not occur spontaneously with children until they make the cognitive leap, around age three, that an object ca...

Masturbation and Sexual Health - Exploring the Cultural Perceptions

unspoken assumption that masturbation is somehow morally wrong, or even detrimental. In other words, the alternative theories are ...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Global Climate Change - Public Perception

that are not reliant upon the motives of corporate newscasters. As for the actual opinions of the American public in terms of nu...

Labor and the Mechanisms of Social Control

turn would subsidize the churches (Pope 1965). This ultimately resulted in a strong degree of religious control over labor in the ...

The Politics and Social Views Concerning Nanotechnology and Nanomaterials

Nanotechnology is a relativity recent science. The writer looks at the way it has been received by discussing the political rheto...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Language and Symbols to Communicate Personal Identity

feminine or masculine identities (Dobkin and Pace, 2006). While disliking the concept of stereotypes, in communicating identity ma...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Violent Media and its Cultural Effects

games by young players (Teng, Chong, Siew, & Skoric, 2011). The researchers attempted to produce a "clear consensus" on this subje...

The Use of Social Media in Political Campaigns

candidates. Catone (2007) remarks: " The candidate du jour you want to buddy up to online isnt necessarily the one people think is...

The Impact of the Internet

and communities in a number of ways. The main influences, especially with tools such as multimedia, the internet as well as mobil...

Twitter Social Media or More?

some meant to be detrimental to the public perception of these individuals, and others created by campaign managers or staff. Unl...

How Business will change with the Advent of Social Media

noted a spokesperson for the airline (Broken guitar song gets airlines attention, 2009). However, while the airline did donate $3,...

The Value of Fuel Hedging in Small to Medium Airlines

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...