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Essays 1441 - 1470

Take Charge, Take the Test, A CDC Campaign

This research paper describes and evaluates the CDC's "Take Charge, Take the Test," which is a campaign targeted at African Americ...

Public Policy Decision Making

In a paper of six pages, the writer looks at public policy decision making. Interactive and rational decision making are contraste...

Health Communication Messages

This research paper describes the characteristics of an effective health communication campaign designed to promote public health ...

Entertainment Public Health Education

This research paper pertains to entertainment education in public health education campaigns. This terms refer to public health me...

Dog Day Afternoon, Directed by Sydney Lumet

This essay uses the remarks made in Sydney Lumet's book "Making Movies" in order to theorize why Lumet featured a montage of scene...

HP, IBM, Kodak, McDonald's Errors

This paper reports changes made at these four large corporations. The change processes are compared to Kotter's eight stage proces...

Strategic Case Study to Determine a Strategy for Dr Lou Mickael

A strategic analysis and recommendation is made utilizing a case supplied by the student. The writer starts with a situation or s...

AN ANALYSIS OF PRESIDENTIAL CAMPAIGN ADS

rather than fact, was so appealing, and stirred the emotions of the voters. AD-2 Revolving Door; George H.W. Bush vs. Michael Duka...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

DOING BUSINESS IN JAPAN VERSUS THE UNITED STATES

Provides a side-by-side comparison about doing business in Japan versus the United States. There are 3 sources listed in the bibli...

Effective Decision Making and the Role of Management

be developed which, when put into action, invariably and effectively move the organization closer to its goals. Fundamentally, the...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Research into the Genetic Causes and Effects of Alcoholism

This research paper indicates the considerable progress that has been made in regards to the biological foundation of risk for alc...

The Former Secretary of State

The paper discusses the woman who came closest to becoming a presidential candidate - Hillary Rodham Clinton. It reports many of t...

Communication by Dove

Dove's Campaign for Real Beauty has been very successful. AS great deal of the success has been the ability of the fir to communi...

South Korea Racism Awareness

In a paper of six pages, the writer looks at South Korean racism. Awareness is targeted in a broad communications campaign. Paper ...

Business Ethics

This report focuses on one aspect of business ethics that involves decision making. Several issues are discussed such as why ethic...

SOA or Standardized Systems - A Healthcare Case Study

The writer looks at a decision which needs to be made by a healthcare organization to determine which type of system would be most...

Experiences of Communication Intern

This essay reports some of the experiences of a communication intern for the Obama campaign. There is one source listed in the bib...

Directorial Changes in Hamlet

In a paper of nine pages, the writer looks at directorial changes that can be made in Hamlet. The use of directorial edits to emph...

The Concept of Economies of Scale

a company expands, the production units increase and this provides the firm with an opportunity to decrease its costs ("What are E...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Sexism in Cultural Artifacts: Dr. Pepper Ten is "Not for Women"

heavily muscled "action hero"-type spokesman who rampages through a jungle, punching snakes, firing a laser rifle, and ensnaring h...

Health Care and Ethical Decision Making

Health ("Right", 2011). From an ethical perspective, one might also invoke the Kantian deontological theory of ethics to explore w...

How Are Decisions Made in Family Companies?

When family businesses have decisions to make there are potential more influences that may impact on the decision making process w...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Are the Mission and Value Statements of Southwest Airlines Effective?

the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit" ...

Bribery in International Business

to extortion. The payment to hope help speed the transfer of the goods during transportation may be seen as location. This is hel...

Information Technology Recommendations

company and the clients. Software such as Sage will be capable of generating invoices and creating accounts, it is also available ...