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Essays 511 - 540

Travel Industry and Marketing's Macro Environmental Elements

In seven pages this paper discusses how the travel industry achieves marketplace differentiation and how competition is influenced...

Online eCommerce CD Industries

"We really consider data architecture to be the component of a successful on-line content and transaction facility," statesMichael...

Sliders - A White Castle Case Study

has also become very diversified. Almost any hand-held food is found in the quick service restaurants, like chicken wings and chic...

Tourism and Psychology

based on Jungs theories in the early 1940s. Specifically, the authors were attempting to make Jungs theory of human personality un...

International Athletic Shoe Company Establishment

company, one that can provide styles for all feet but highlight womens lines. The base product will be a new running shoe. We wi...

Meeting Demands by Changing Manufacturing Plants

(Rink, Roden and Fox, 1999). Even when sales begin leveling off or decreasing, the company still has alternative strategies they ...

Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

a constant state of change. Because of this perpetual fluctuation, mass marketing focus must remain ever pliable. Strasser...

Wine Industry in Bulgaria

increased presences may be a viable options. When we look at the average spend, the largest section of the UK wine market t...

Internet Utilization of Virgin Records and Liz Claiborne

But Liz Claiborne has also worked in cyberspace as well. Needless to say, Claiborne has its own website, www.lizclaiborne.com, whi...

Commercial Real Estate and Marketing Management

In ten pages this paper examines the commercial real estate industry, macroeconomics, and other marketing considerations, with an ...

Lloyd's TSB Private Banking Marketing

In six pages this paper discusses the marketing alternatives and resource application of an industry that caters to wealthy client...

Market Structure and the Automotive Industry

In fourteen pages this paper discusses the current market structure of the automotive industry with such topics as BMW, Fiat, Ford...

Marketing Strategies Post 911

Vacations and other non-emergency travel have virtually been put on hold. This has not only impacted the transportation industry ...

Tourism and Industry of West Virginia

to experience the beautiful fall foliage, the changing seasons, and a multitude of interesting and fun places to go. Without the ...

21st Century Marketing of Condoms

on the important issue of safe sex. One of the most successful ways this has been accomplished is to custom package the condoms a...

Internet Graphic Design of the Future

In eight pages this paper discusses Internet graphic design in a consideration of the market, industry pricing, and alternative co...

Franchise Opportunities Represented by Hilton Garden Inns

and $25 per share respectively (1995). Not too much time went by before Hiltons board of directors approved a plan to in fact spl...

UK and Jobs in Technology

In twenty pages the United Kingdom job market is examined in terms of employment in the technology industry with a hi tech work ta...

The 'Turbulence' Aircraft Insurance 'Rolls With'

In this paper consisting of 5 pages a comparative analysis of insurance companies within the aircraft industry in terms of the mar...

An Article on Perfect Competition versus Market Power Reviewed

In three pages the market power and perfect competition industry structure forms are discussed and then applied to an article deta...

Israel and a Political Risk Assessment

In eight pages this paper discusses Israel in terms of economic and political risk in an assessment that includes industry and mar...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

Elements of Price Competition

upper hand when it comes to stabilizing the job market. This, according to Samuelson, is what has been primarily responsible for ...

College Bookstore Marketing Plan

Figure 5 Bar Charts illustrating Question 3 (including comments) 14 I. Introduction The college bookstore continues ...

Marketing Strategy of Philip Morris Tobacco Company

In eight pages this paper discusses the negativity that is presently a part of tobacco industry public perceptions and how Philip ...

The Industry of Ready to Drink Fruit Drinks Analyzed

In eight pages the RTD industry, its rapid growth and the marketing techniques it employs is compared to the 'cola wars' in this p...

Forest Industry of Canada

In five pages this paper presents an historical overview of Canada's forestry industry in a consideration of companies and the gen...

Music Lyrics and Violence

In six pages this research paper discusses the violence report by the FTC, entertainment industry marketing regarding children and...

Market and Position of Nokia Corporation

In five pages this paper examines Nokia in an overview of the cellular phone industry, the company's target market, future technol...

The Management Practices of Danaher Corporation

In the days that technology was beginning to peek out from various corners in the early 1980s was when the Rales brothers decided ...