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Essays 1381 - 1410

Individual College Athlete Marketing

In five pages this paper examines the definition of amateur status by the NCAA in a consideration of how individual college are ma...

Luxury and Louis Vuitton

In eight pages this paper discusses the shrinkage of product brands and considers the luxury associated with global brands like He...

Overview of Marketing Services and Differences

In three pages marketing products and marketing services differences are examined with the 4P's among the topics of discussion. T...

Economy of Haiti

In five pages the economy of Haiti is analyzed in terms of currency performance and Gross Domestic Product indicators with improve...

Market Research and Answers to 2 Questions

In five pages questions on conducting market research and marketing differences between services and products are answered. Three...

Group Therapy and Children of Divorce

In fourteen pages children who are products of divorced families are discussed in terms of group therapy benefits. Twelve sources...

2002 Economy

at its lowest in years, but many economists were frightened by it (1987). Something called the "natural rate of unemployment" was ...

Consumer Protection and Business Law

topic does tend to support the consumer, although sometimes the consumer has to appeal. For example, in Leipart v. Guardian Indust...

Marketing Strategies For Dove Brand Soap

familiar with. Before using the case study, theory should be explored to provide a basis for discussion. II. Marketing Operatio...

Hardware Marketed by Microsoft

case failed. Microsoft acknowledged that there were similarities between the two types of hardware, but maintained that they had b...

Dickens and His Life

would never come true" for his father was arrested and then sent off to prison for failing to pay a debt (Anonymous Charles Dicken...

Overview of Hasbro Inc.

son younger son, Alan, joined the company and became Assistant to the President (Hasbro, 1998). In 1972, Alan moved to Hong Kong t...

Overview of General Electric

division and this accounts for almost half of the companys annual sales (Hoovers, 2002). It is also one of the largest financial s...

4 Areas of Operations Management

without excessive costs involved. Therefore, the first issue may be raw materials, but this will depend on the business and the ea...

Gatorade and Tylenol, Marketing Strategies

that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...

Haagen Dazs Marketing

order to try to ascertain the way that the campaign was formulated. Campaigns need to change between the image they portra...

Harvard Case 9 595 035 on Contadina Pizza and Pasta Nestlé Refrigerated Foods

was summarily ignored as customers overwhelmingly chose Jell-O brand snack cups. Jell-O offered a wider variety of choice in that...

Advertisements and Spokesperson Viability

that when they could target different groups and both come out at the forefront. Coca-Cola, by trying to target the older consume...

Lenor Refill Package Harvard Case Study

concentrated form and the waxed cardboard package because it will be more widely accepted by consumers. C. Specific Questions t...

Activity Based Costing Analysis

systems, inventory control and other company policies that are not up to modern standards of activity based accounting methods are...

'Obscene' Salaries of Professional Sports' Celebrities

the fact that they are ostensibly playing a game for pay and that their talents are unique in all the world, the fact remains that...

Japan's Economy

In five pages topics such as unemployment and exchange rates, money supply, interest rates, all types of investment, trading, infl...

Industry Position of Revlon

In five pages this paper considers Revlon's isolation, industry position, and its overall strengths and weaknesses with advertisin...

Weather Watch Marketing

of a major storm. Thus, the watch would have another indicator to alert the owner. It would know the temperature and so would be a...

Marketing and Opinion Leader Targeting

care products. This is especially true when consumers believe the person really is a doctor or other health care professional. E...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

Comparisons of 16th and 19th Century Art El Greco vs. Caillebotte

Reformation, as well as Romes response to the Reformation, the Counter-Reformation (Fleming, 1974, p. 324). During this period, ev...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Advertising Creativity

Perhaps the greatest argument here is that the advertising of some products tries to take us to a pleasant time in our lives, in a...

Meeting Demands by Changing Manufacturing Plants

(Rink, Roden and Fox, 1999). Even when sales begin leveling off or decreasing, the company still has alternative strategies they ...