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Essays 151 - 180

SLP 5 - Comparing Time Warps 2 and 3

that while the buyers were interested in the technology, they were also sensitive to price changes. By reducing the price the dema...

The Second Groundhog Day for Clipboard Tablet Company

The writer presents the results of a simulation where pricing and research and development budgets are adjusted to take into acco...

Background and a Project at McDonalds

the global social concerns have seen the increased use of corporate social responsibility polices, from the use of bio- diesel in ...

Innovative Teams and Teamwork

peers, and even their past results. It is can be seen as being a valuable study, as being able to understand the...

Gross Domestic Product and Gross National Product

takes into account only the final product: for example, the revenue gained from selling raw materials to a manufacturer is not inc...

Student Submitted Questions on the Life Cycle of a Product

In seven pages this paper answers student posed questions on the life cycle of a product in terms of production model development ...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

International Expansion

consider various risks. Transaction exposure risk is described as the risk associated with the cost and revenue in terms of a chan...

Islamic Banking and Finance

mainstream, and many mainstream banks are setting up Islamic banking divisions, Hong Kong and Shanghai banking Corporation (HSBC),...

Avon

more than 10,000 representatives selling more than 117 different products (Avon, 2008). International operations started with the...

Amazon.com Case Study

and start reading it straightaway, in the case of a CD they can listen to it immediately in a car. Ordering any product online mea...

Piggy Bank Cash Back Promotion

be rejected if critical value exceeds calculated value. When calculated value is greater than the critical value, however, ...

Islamic Banking

literature concerning the way in which Islamic law could be satisfied with the creation of an Islamic banking system was exhilarat...

Dell Inc.

country (Dell Annual Report, 2000). This company has achieved some amazing results, by 2000 the company was selling $50 million a ...

The Advertising Of Tobacco, Alcohol And Fast Food: Social Manipulation

Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...

Marketing Hi-Tech Products and Services

to help them create more professional looking results. There is little that Casio can do to actively manage the migration path, ...

Product Placement

prove equally beneficial to businesses? Turcotte (1995) argues that it does and lists a variety of reasons. First of all, produc...

Organizing for Effective New Product Development The Moderating Role of Product Innovativeness by Eric M. Olson, Orville C. Walker, Jr. and Robert W. Ruekert

In five pages this marketing text is reviewed in an evaluation of a team approach and organizational structure among other topics ...

HipGrips

would not have been successful. However, looking at the way she persevered, even when faced with difficult ties, then the success ...

Advertising on the Internet; Creating Pull for Bricks and Mortar Stores

should have great potential for companies with larger resources to create pull in the same way. A company such as Estee Lauder may...

The Failure of Segway

transportation of people over short distances. This had a range of up to 12 miles, moving at a pace much greater than walking and ...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

What is Value Migration?

lead to the development of military aircraft, but the development was too soon for a consumer product or service to be developed, ...

Product Line Positioning at Mazda

young adults. It seems that Mazda, for this vehicle, did address the customer base as an essential element but it does not appear ...

Toshiba Tablet PC

the markets within which its most commonly used" (p. 10). Toshiba Tablet PCs have the ability to store handwritten notes as searc...

The Use of Psychology in the Development and Use of Brands

positive impression of the product and help to stimulate demand. In order to assess this the first stage is to consider how and wh...

The SCM Agreement and Injury to Domestic Industries

Howse, 2005). The SCM defines domestic industry as were the there is an industry where the production of the like products make u...

Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Economics Applications and Theories

In twelve pages this paper applies various economic measurements and theory to the economy of Singapore and includes discussions o...