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Essays 511 - 540

Microsoft Financial Performance

However, revenues do not necessarily lead to profits. Unless a firm is making profits it is unlikely to survive in the long term. ...

Elasticity of Demand

This 8 page paper looks at the influences on elasticity of demand. The concepts and practical use of price elasticity of demand, i...

CARTELS AS EFFECTIVE MARKET STRUCTURES

This 4-page paper suggests that cartels, far from being economic boogeys, are actually efficient when it comes to market pricing a...

COCA-COLA AND THE MARKET

in 200 nations (Murray, 2008). Ironically enough, the company doesnt do its own bottling, though it does own 35% of Coca-Cola Ente...

TAXATION AND PRICE CONTROLS ON THE ECONOMY

However, in additional studies Stehr performed, he found that in other situations, women were more tax-sensitive to cigarettes, an...

SHOPS, DISCOUNTS AND KNOWING WHEN TO STOP

price cuts can also be duplicated by the competition (McConnell and Brue, 2006). When a rival moves to lower prices, any potential...

WHATIS TUTORIAL STUDY

a particular good or service. The other section well discuss is that of managing external forces, in other words, opportun...

Liner and Tramp Shipping; Management and Operating Differences

one of the regular ports, and dropped off at one of the ports, be accepted under a bill of lading contract which will be issued to...

ARTICLE REVIEW - CONSUMER BEHAVIOR AND PRICING

regardless of price (Thilmany et al, 2008). The authors are onto something here that is quite right - price is not...

SEGWAY, PRICING AND MARKETING

2006). However, at $5,000 the Segway is not a cheap product. Its out of reach of all but the upper middle class to wealthy populat...

Elasticity of Addictive Products

This 6 page paper examines the concept of price elasticity of demand for tobacco. The concept and literature is examined and then ...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

Economic Forecast 2009

As of December 12, 2008, some current economic indicators are as illustrated in the table below: Indicator Value Inflation % 3.66 ...

Repositioning Harpers Bazaar

the product, the features it offers, the use of brand names, the sizes packaging and presentation. In repositioning the magazine i...

Business Proposal for Mobile Oil Change, LLC

It appeals to businesses that have their own fleet mechanics and those that do not. Those businesses that maintain their own flee...

PRICE DISCRIMINATION AND THE AIRLINE INDUSTRY

2007). After analyzing the costs and markets, the authors came to the conclusion that there was more of a monopoly effect in the a...

Assessing Harley Davidson as an Investment

for as a result of increasing costs, the cost of goods sold in 2007 was 63.1% of the revenue, compared to 61.5% in 2006. In additi...

Baumol's Management Model

are following their own goals they may support the growth of profit, but there may be variance in the way that they support profit...

COMPETITION, PRODUCT LIFE CYCLE AND CIGARETTES

early 1970s, the Marlboro Man continued to dominate advertising; his weather-beaten visage creating a vision of virility and rugge...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Zauner Ornaments Costing Case Study

in terms of over heads that are not reflected in whatever proportional system is used. No approach will ever be 100% accur...

What the American Government can do to Lower Gas Prices

Thus far, there have been attempts to deal with this problem such as recommendations to get rid of gas taxes temporarily in an eff...

Baumol's Sales Revenue Maximization Model

a separation of management control and ownership, giving management an agency relationship which incorporates some level of freedo...

Marketing the Corvette

which the Corvette is far from being "politically correct," however. It gets 16 mpg in the city, 26 on the highway; at 4200 rpm i...

The Use of Leading Indicators to Project Demand in the Housing Market

in 2008 of 1.2%, the recovery is expected to continue into 2009 when the GDP is expected to grow by 1.7% (Office of Economic Analy...

Pfizer Inc. Animal Health Products Case Study

poultry industry has been innovating in order to create more demand for its products. The poultry industry has been able to add va...

Devaluation and Inflation in Zimbabwe

A) While the government may try and outlaw inflation there are market pressures in any economy. Hoping down inflation and refusing...

Pricing Parking - Case Study

decks have led to a $100,000 deficit. Even in the most crowded months in the year, the new parking decks are only about half-full....

CONSUMER PRICE INDEX AND PERSONAL IMPACT

those things that people need, but its not something that is a constant "must buy" scenario. But theres been an increase in the ap...

Launching a New Product

the face of competition, if it is a niche market product it may be difficult to reach those who will be interested in marketing an...