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Essays 391 - 420

Financial Topics

In twelve pages finance topics including organizational cash flow, the DuPont assessment model, fund managers and mutual fund port...

Strategies and Performance of Caterpillar Inc.

of loans to help dealers sell their equipment as well as insurance and other related services. This support initial sales and ongo...

Literature Review

in that industry prior to the innovation (Enrico and Alessandro, 2007). The authors use Hewlett-Packard and the digital camera ind...

Microsoft and Their Diversification Strategy

Devices divisions are examples of this diversification. The level of competitive rivalry will depend on the level of intens...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

Microsoft Zune

may want to preserve, but there seems to be little complaint about that among current customers. The Zune made a reasonable...

Callaway Golf; Strategic Case Study

all sources of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). The alternate strategy is that ...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

A Strategy For Google

This 4 page paper considers what strategies Google should pursues in the future The paper looks at the existing competences and op...

TiVo Case Study

features. The company has found that the take up rate was good and once the subscriber made a commitment they would be a long term...

Pricing Strategy for Alma Products Inc.

higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...

Marketing Shoes in Mexico

company has production facilities where the current footwear are made, we will assume that this is in the home nation. The factor ...

Wal-Mart Banking in Mexico

The Finance Ministry in Mexico have formally approved Wal-Mart and issues a licence for Walmex (Wal-Mart de Mexico) (Adler, 2006)....

Food Lion LLC - Marketing Analysis

assortment of products at such low prices because it takes advantage of technological advances (Food Lion, Company, 2007). It also...

Selling Pokemon to the West

it. This demonstrated that it was possible, however it was determined that there was a large potential. The games that were devel...

Starbucks in Asia

currently have no access to Starbucks products; Schultz seeks to make China "the second-largest market behind North America" (Gues...

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

LIONSGATE AND TARGET MARKETS

its production and distribution down to a science, when it comes to marketing movies, there is always room for improvement. Lionsg...

Eli Lilly in Europe

for the distribution of the products, with the ability to raise the prices. It may be argued that the main market was the US and r...

Entering the Automotive Market in Canada

technically a Constitutional monarchy of Queen Elizabeth II as the head of state, the current head of government is Prime Minister...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Launching a New Product in International Markets; a Product Plan

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

InterClean; Job Analysis and Training Design

training will be delivered, performance standards and feedback. 2. Job Analysis The first stage is to consider the job that is g...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

Management Accounting ; Restaurant Case Study

(f) 19.50 Contribution per check (h) (g - f) 10.50 Now we know the level of contribution per check we can calculate the amount of...

The Cheapest Car in the World; The Case of Tata Motor's Nano

The idea of the car coming from Tata Motors may be seen as unsurprising considering the background and culture of the company. The...

Pricing Decision Case Study

demand Demand 200,000 150,000 25 Price 20 15 25 Elasticity 1.00 Table 2 Elasticity in 2002 Old amount New amount % change in de...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

Project Scope and Deliverables

the product the presentation will deal with the way the product can be presented to the buyers, helping identify tactics which wil...