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Essays 481 - 510

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Consumer Goods Company and Marketing Mixes

of cost-effective channels to target prospects outside their place of business (Weeks, 2001). Furthermore, some business-t...

Settlement Certificates Accounting

In a paper consisting of five pages and with the assistance of general accounting principles a case involving certificates issued ...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Innovation and Communication Promotion and Organizational Structure

viewing employees only as cogs in a wheel, cogs to be replaced when they were inefficient or worn out. These approaches have take...

Advertising Changes During the Last Fifty Years

provide a method of breaking down the marketing mix into manageable and maneuverable components. As more marketers seek the atten...

Advertising Changes Since the Fifties

items (such as a car) "on time" (i.e., on credit) was a growing trend; department stores and some other retailers offered credit t...

U.S. Definition of Patriot and Patriotism

his actions toward the Islamic faith with patriotism. Condotta stated, "Its an issue of patriotism...the Islamic religion is so.....

International Marketing and the Formidable Barriers of Culture

some massive mistakes and marketing has required backtracking and a new launch with different branding messages. One of the first ...

Basic Components of Advertising

pursued, it is generally accepted that more is better (Brierley, 2002). The strongest brands most often are those placing their n...

Nail Enamel Marketing

within the market where there are individuals that are also demanding environmentally sound products and are prepared to pay a pre...

Newman's Own Foundation and its Product Marketing

to similar needs, and also diverse appealing to different aspects of the market. They are all positioned in a similar manner (Newm...

Are Successful Salesmen Equally Successful in Sales Management?

be seen (Richter, 1995). The question then arises, which is the best sales person to promote. The top sales person may be the pr...

Marketing Strategies of Moet et Chandon's Imperial Brut Champagne

In twelve pages the marketing campaigns for Imperial Brut Champagne of Moet et Chandon are discussed with promotion and marketing ...

Ethnic Promotion, Spike Lee, and John Woo

In five pages these film directors are discussed in terms of the way they use their movies to promote their own ethnic backgrounds...

Prevention of HIV and AIDS and the Importance of Health Education for the Public

In five pages this report examines the importance of education regarding prevention of HIV and AIDS viruses and in the promotion o...

Preschoolers and the Promotion of Role Playing

In five pages this research paper discusses how to promote imaginary role playing activities within a preschool setting. Ten sour...

Political Economy and the Mainstream Press

In five pages this paper examines the correlation between the political economy and the media with violence promotion and the US p...

Religion According to Alexis de Tocqueville

replete with meaning, should be required (Smidt 176). That statement is rather strong but Tocqueville did not mean that the govern...

Marketing Mix's 4 Ps

In five pages product, price, place, and promotion, also known as the marketing mix's 4 Ps are examined as each relates to product...

Explaining the Sagging Jeans of Generation X

In seven pages white America's sagging jeans' trend is chronicled from inside prisons to external society in both the suburbs and ...

Small and Medium Size Business Occupational Safety Promotion

In seven pages this paper discusses how coalition programs can assist smaller businesses in promoting safety in the workplace. Si...

The Drug Known as Aciphex

In ten pages this paper examines the drug manufactured by Eisai Pharmaceutical, Inc. along with the marketing strategies that affe...

Overview of the Drug Prevacid

In ten pages Prevacid is discussed in a drug overview that includes its strategic marketing, promotion, distribution, pricing, and...

IT Managerial Promotion Within

In six pages this paper discusses how to promote information technology managers within the existing structure of a corporation. ...

School Board and a Social Promotion Policy

In nine pages this paper presents a fictitious school board proposal to develop a social promotion policy with options assessed in...

Sales Promotions and PR

In eight pages this paper discusses the sales promotions shifts to public relations. Twenty one sources are cited in the bibliogr...

Multicultural Boeing Company

In a paper consisting of thirty six pages the effects of different workforce cultures on Boeing are considered in terms with the w...

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

Exploitation and Promotion of Child Labor by the U.S.

In five pages this paper presents the argument that many Americans exploit and promote global child labor without even knowing it....