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The Marketing Mix of Southwest Airlines

seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...

Terrorism Motives and Address

Terrorism is often associated with affecting people other than ourselves. Terrorist acts, however, have become more common around...

Preparation for a Study on the Important of Marketing and the Marketing Mix Elements

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

Potential Approaches to Statistical Assessment

is limited as the results are inconclusive as they cannot be subjected to an hypothesis test. The statistical test chosen needs ...

Lay Off Strategy

takes to improve the competitiveness, the efficiency, and the productivity of their company by reducing the number of employees wh...

Gender Identity and its Origins

a matter of "nature" or "nurture". At the core of most modern debates on gender identity is the question or whether gender is dete...

Is There a Relationship between the Profitability Levels of Airlines and the Practice of Fuel Hedging?

vary, Morrell and Swann (2006) estimates fuel accounts for 15% of an airlines costs, noting it is not only a major cost, but also ...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

"Huckleberry Finn" and the Rebuke of Racism

that Twain struggled with "how to reconcile the felt memory of boyhood with the cruel implications of the social system within whi...

LMFAO's "Sexy and I Know It" - An Overview of the Artifact

to be relevant to contemporary values, which are the object of exploration in this exercise. "Sexy and I Know It" was released in ...

Proposing New Study Based on Old

A logical deduction would seem to be that those professionals with experience would have a different perception of the role of the...

Influences on Patient Healthcare Service Provider Communication

information being given to the patient by the doctor. Anecdotal evidence from those who were patients at the time remember importa...

The Legitimacy of Protest in Thoreau

action, one must carefully consider the possible alternative of a lawful, democratic form of protest, the overall value and useful...

Decision Making and Statistics

a laptop can be a wise investment. However, there is always the possibility that the cost of insurance could outweigh the benefits...

Positivism, Behaviorism and Gestalt Psychology

greater focus on operant conditioning. Skinner furthered the concept of conditioning in relation to operant conditioning, which r...

Evaluation of Different Statistical Measures

or less exists, then the hypothesis is validated and the numbers are considered the same; if a p-value of 0.05 or more exists, the...

Ethics and Choice of Therapy

Masson and Harvill, 2009) While group therapy encompasses some tremendous advantages, it is also important to acknowledge that t...

A Rethinking of the Value of Nuclear Power

The April 2011 Japanese Earthquakes and the resulting Fukushima...

Evaluating Scientific Method and Sources for Research

of the research, but does not inherently define objectivity as a component of research. The peer-review process does ensure that...

Burglary: A Case Assessment

In the other cases, People v. Quattlebaum, 91 N.Y.2d 744 (1998) and People v. Murray, 278 A.D.2d 898 (2000), the place...

Need for a Beginner's Seminar in Photography

later, the Kodak Camera appeared on the market with the slogan, "You push the button, we do the rest,...the era of amateur photogr...

The Official Language of the US: Does One Exist?

language skill development are compelling reasons for creating a national language which underscores our collective national cultu...

MSN and ANP Degrees

importance of clinical or practice experts who can help to identify specific roles, expectations and the ways in which best-practi...

GASOLINE AND SOCIETY

cars when gas prices increase. The authors also pointed out, however, that there is a definite time lag between rising gas prices ...

Reviewing the Literature on OBRA 87 and Care Quality

to increase the quality of care given in long term care facilities in the country, in order to ultimate reduce health care costs t...

Changing American Ideology and the John F. Kennedy Assassination

John Fitzgerald Kennedy is one of the more vividly remembered presidents in US history....

Influences and Management of Change in the Commercial Environment

The writer answers a set of questions which have been asked by the student. The paper concerns the identification of influences th...

Gender Role Development

leaders (Blakemore, Berenbaum and Liben, 2009). It does not matter if the opposite sex is performing the role, individuals who tak...

Wrongful Death and Civil Damages

authoritatively prove that the defendant applied his brakes just three seconds before the impact of the wreck, much later than wou...

Can a Society without Prejudice be Created?

certain number of Jews. But, we make no distinction between Jews and non-Jews. It is contrary to the Gospel teaching. If your co...