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Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

Questions on Information Technology Acquisitions

should not conflict, and may also help to achieve the goals. The way the project is planned and undertaken will need consider othe...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Firm's Value, Total Capital Structure, and Debt Proportion

also is included, and can be significant. Regardless of whether the firm pays dividends to its shareholders, both the debt ...

FINANCIAL INSTITUTION AND ORGANIZATIONAL CHANGE

Sound simple? Yes and no. The organization itself is headed toward a more customer-friendly orientation (this is its strategy), so...

A Whitepaper on FInancial Reform

signed into law several sweeping financial reforms aimed at stabilizing an economy in danger. As with all reforms, the Dodd-Frank ...

Operational Changes within a Logistics Company

a logistics firm offering a range of heavy transports and logistics services. Based in Bahrain the firm specialised in project log...

Individualized Education Plan Sample

Her mother asked for an assessment for these reasons: reading comprehension problems, speech and language problems, written langua...

Small Stockbroker Goes Online

will not be included on the Gantt is communication. The owner needs to persuade the one broker that this system will not interfere...

Public Service and Gratuities

most hard nose businessman with a deep sense of dread. How much to tip and who to tip are two of the hardest questions to answer. ...

Hairdressing Saloon and Spa Proposal

days a week, with extended hours on certain days in order to provide services out of usual office hours, catering to markets such ...

Service Quality and Process Improvements: A Teaching Case Study

conjunction with the context information provided in the case to draft a solution. In doing so, they often take the part of a "cha...

Proposal to Develop

be accessed remotely is already a key element of data that can be accessed by physicians, allowing them to gain up to date researc...

One Way to Measure Service Quality

testing, experimenting and trials, these were reduced to five dimensions with 22 items. The resulting five dimensions are: tangibl...

The Importance of Strategic Business Planning: Air Jamaica and Caribbean Airlines

in terms of the bottom line of profit has long been proven inadequate. Todays business professional knows instead that the cultiva...

Accounting and Pricing Questions

have a cost, especially if it is in the form of borrowing, such as an overdraft or revolving credit facility. Other cash flow may ...

Presentation for Customer Service Improvements

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

Marriot: The Spirit of Service

an hour (Marriot, 1997). The point made by this example is that organizations must strive to look at the details and provide consi...

Setting up a Hotel - The Business Plan

Florida area. Immokalee is attractive due to the close proximity to the Seminole casino, with no other hotels serving this area. T...

Requiring Social Service from Welfare Recipients

The welfare system in this country has evolved to the point where it...

The Use of Psychology in the Development and Use of Brands

positive impression of the product and help to stimulate demand. In order to assess this the first stage is to consider how and wh...

The Benefits of a Public Private Partnership For Healthcare Services Provision

The writer looks at the way in which the provision of a new healthcare center may be facilitated using a public private partnershi...

3 New Marketing Suggestions

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

THE ROLE OF TAYLORISM IN THE SERVICE ECONOMY

This is because in the service sector, businesses are not dealing with tangible products, but rather, are dealing with customers w...

Analysis and Advice for Omnitel Pronto Italia

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

Developing an Appropriate Leadership Approach for Public Service Department

the expectation of fairness and as such there is also likely to be a high level of applications of concepts such as employee equit...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

Comparing 3 Logistics Companies

developed into a value chain and the expansion of this to the virtual value chain. The first of these systems was the COSMOS syste...

Singapore Airlines Future Strategies

Keep informed When considering the different stakeholders, the key stakeholder may be the primary stakeholders, including the ...

The Issue of Motivation in the Fire Service

(Thatcher, 2002). It has been argued that the good will of the fire-fighters is used and abused in the way that some disputes have...