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Essays 151 - 180

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Communication and Technology

In a paper of six pages, the writer looks at communication and technology. The diminishing of interpersonal communication as a res...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Culturally Competent Social Work Among Malaysian Women That Have Immigrated to the U.S.

considered is observation. Direct interview techniques can be important as well, however, in analyzing why these women continue t...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Change Management for Behavioral Change

large or ongoing expenditure for this purpose. Though hiring additional qualified employees would be desirable, the costs of sala...

Perception and Communication

With proper communication, individuals and organizations are able to share information, analyze situations and to set goals (Nelto...

Chinese Cinematic Art

Even today, if we look at the extent to which Chinese cultural ideology has made its way to the West via art and...

Communication Strategy Development

also be disaffected if they have not got on, demotivated and may also be set in their ways, an attitude which can spread to other ...

Change and a CrysTel Communications' Simulation

its customers, several suppliers and the local community were affected by the changes at CrysTel. Customers are key stakeholders ...

CrysTel Communications' Simulation on Sustaining Change Through Cultural Construction

no longer relevant. Rather, it is more likely that the literature reflects the need to relate "new" information and these standar...

Cultural Identity and Intercultural Communications

what African American men cannot do, rather than what they can do. 4. Bill experienced White stereotyping of Blacks, and offered ...

Aspro Problems and Communications

difficulty is a leading factor in the development of the problems at Aspro, but there are other negative factors at work as well. ...

Criminal Justice and Communication

but that the person communicating the message misspoke during the encoding process and unwittingly made an inaccurate statement. T...

Communication and Law Enforcement

as effectively as possible because the nature of the crime is so severe. A teenage male has been shot at a corner gas station in a...

Internal and External Communication in Education

ensure confidentiality in communicating with parents about their child and other students in the educational setting. Face-to-face...

Improving Diversity Recruiting

or social reason to pursue diversity. A tool supply company will pursue greater diversity solely because it is good business sens...

Importance Of Multicultural Skills In Business

an ingrained attitude and behavior among Americans but in many other cultures, there is a far greater emphasis on collaboration an...

Le Guin/Left Hand of Darkness

eyes," but finds this awkward as he "self-consciously" sees a Gethenian "first as a man, then as a woman, forcing him into those c...

Continuity of Operation in Times of Disaster

867 Natural and manmade disasters present many threats to governmental entities....

Misunderstandings in the Workplace and Communication

reported that they received more credible information from their direct supervisor than from the CEO (Anonymous, 2004). How...

Costs and Benefits of Computer Mediated Communication

There have been some expected benefits that have also proven to be false expectations. It was expected that computer based communi...

The Importance of Communication Skills in Management

employees. Issacs (1999) emphasizes that the term "dialogue" stems from the Greek and denotes:...

Ethics and Communication

2. Posture is also an important element of non verbal communication. The way an individual sits or stands and places their hands w...

Cultural Differences Between How Japanese and Americans Communicate

in which: "most of the meaning is either implied by the physical setting or presumed...

Communication in Film Dead Poets Society

formula that proposes to plot the poems value on a graph, Keating denounces it and commands his students to rip the offending page...

Business Communication Skills Development

ideas and persuade as well. This is where interpersonal communication, or rather, communication between individuals (such as super...

Communication and Autistic Children

2003). Scientists have learned that it is necessary to first expand some basic skills in autistic children before communication c...