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Essays 1201 - 1230

Harley-Davidson's Marketing Strategies In 1977

This paper analyzes the past marketing techniques of the Harley-Davidson Motor Company. The author includes a brief history of th...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Startup Plan for a Real Estate Business

Life Realty is in the start-up phase of business and we believe, based on market research, that both the timing and the market are...

Establishing a New Clean Air Recycling Company Business Plan

In twenty pages a business plan for a proposed company that would recycle ribbons, tape and toner cartridges and then resell the r...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

ABC's Development of Project Software

In this paper of seven pages two fictional companies the family owned Midnight Auto Supply company and ABC Software Solutions are ...

19th Century Marvel of Technology, the Telephone

In five pages this paper presents a historical overview of the telephone and examines the Bell Company's early history. Five sour...

Economic Analysis Sample of Dayton Ohio's Reynolds and Reynolds Automotive Division

In nine pages this paper presents a sample economic performance analysis with the company's history also briefly considered. Six ...

Benetton International Marketing Efforts

In five pages Benetton's international marketing and its reasons for the company's continuing success are discussed along with an ...

ACME Development Contracts Advantages and Disadvantages

In this case study consisting of five pages ACME Trucking Company's development contract types are assessed in terms of advantags ...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

California Financial Computing Inc. Marketing Plan

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

Miller Brewing Company SWOT Analysis

In six pages this paper examines Miller Brewing Company's market position via SWOT analysis. Five sources are cited in the biblio...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

Ethics and the Challenger Space Shuttle Tragedy

In eleven pages this paper examines the findings regarding what caused the Challenger space shuttle disaster of January 1986 in an...

Fire Prevention, Private and Governmental Interactions

In four pages this paper examines the fire prevention role of state and federal agencies and the private companies' responsibility...

Overview of iGetSmart.com

In ten pages this paper considers the electronic meeting point between printing customers and the print industry in this examinati...

Equity Office Properties and Beacon Properties Merger

In six pages this merger is examines in terms of each company's weaknesses and strengths, public offerings, and capital structure....

Employee Mistrust Issues and Organizational Change

This paper examines how employee mistrust or misunderstanding can impact a company's goals of organizational change. This five pa...

Cell Phone and Wireless Handset Industry

In nine pages this paper discusses the ever growing US cellular phone industry with the focus being on wireless handset technology...

A Megamerger in the Aluminum Industry

This 18 page paper discussed the proposed merger among three companies that would create a megacorporation in the aluminum industr...

Market Planning, Labor, and Human Resources

In five pages this paper examines the importance of product marketing, labor force, and human resources and the linkage between th...

Change and a Case Study of Johnson and Johnson from 1989 to 1993

In five pages this paper examines the company's changes in payment and purchasing systems as well as management during this time p...

Financial and Strategic Position of Hewlett Packard (HP)

This paper addresses the financial strategies utilized by HP and considers the company's strengths and weaknesses. This seven pag...

Global Position of McDonald's

In seven pages this paper applies a SWOT analysis to McDonald's in an assessment of the company's global position. Five sources a...

The 'Turbulence' Aircraft Insurance 'Rolls With'

In this paper consisting of 5 pages a comparative analysis of insurance companies within the aircraft industry in terms of the mar...

Saudi Arabia and Apple Computers

of extremely successful computers, which brought its U.S. market share back up to 10%. Overseas, it has maintained dominance, howe...

Marketing Strategies for Bristol Myers Squibb

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

Sand Box, Inc. Financial Statements

In seven pages a case study examines this toy company's financial statement prepreations and includes a sheet featuring a budgeted...

Company Decline and Sale of Younker's

In fifteen pages this paper presents an overview of Younker's in which an executive summary is included as well as reasons for thi...