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Essays 1591 - 1620

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Assessing the Success of an IT Implementation in a Healthcare Setting

The writer presents a paper which looks at the implementation of electronic patient records for a company providing medical care f...

Nursing Home Injuries: A Review of the Literature

number of patients, in other words) and the incidence of injury at nursing homes, making this correlation a worthwhile problem to ...

Electricity Generation; Coal Fired Power and Hydropower

older technology by the developing countries. For example, While it is estimated that the coal accounts for about 41% of the globa...

Issues in Implementing Change for a Healthcare Company

The writer looks at a scenario where a home care health organization wants to introduce an electronic patient records system. The ...

Strategies for Starbucks, Amazon and Southwest

product may be a variant ion the existing beverages offered; for example a new type of frapachino, or something to join the recent...

Nursing Home Falls and Best Practices

-3.14 2.83 6.05 As the numbers indicate, in all but Q3 2009, the number of falls experienced exceeded the target. This suggests t...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

Two Article Summaries

provided details of the processes use to make changes in order to create a safer environment and reduce injuries, it was found tha...

ARGUING FOR TAX REFORM

a closer look at this. A little more than a decade ago, the American Enterprise Institute released a study pointing out that tax r...

Practicum Example for a Nursing Course

of falls in elderly chronic patients at that home. 1c. Discuss findings with supervisor/mentor. 1a. The creation of a detailed...

Price and Distribution Stratagems of Rolex and Timex

special offers were prices are reduced, with the aim of increasing short term demand. This may be seen on the web site Timex.com, ...

Natural Art and the Photography of Sally Mann

passions for nature and photography. Dr. Mungers photographic collection included several shots of a nude young Sally playing out...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

Practicum Outline

computerized or electronic patient records. 1c. To discuss these findings with supervisor/mentor to consider how the information...

Phenomenology and Addressing Elderly Depression

the staff endeavors not only to care for our residents physical needs, but also for their psychological, social, and emotional nee...

Article Critique of Scott, et al (2006)

and fall-related injuries among the adult clients in home support services. Hypothesis/hypotheses While the hypothesis of the stu...

Motorcycle Riders are Older

action in their lives. There are now more people over the age of 65 than ever before and they are becoming engaged in activities t...

Bringing the iPhone and the iPad to the Chinese Market

with the products, but with the association with a lifestyle brand, changes may need to continue to embrace this differentiation. ...

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Making Improvements in the Nursing Agency

provided in their own home. Services offered include, but are not limited to, general nursing services, physical and occupational ...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Eldercare: A View of Nutrition Support

the largest of all of the programs funded through the Older Americans Act and that in 2010, the program funded approximately $819....

A Girl with ADHD: A Case Study

sometimes problematic, and found that she can react physically to other children, sometimes grabbing and pushing them. In the scho...

Issues Pertaining to Hospital Facilities

and how this equipment should differ for this population: Bariatric patients are typically defined as those who are extremely obe...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...