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Essays 1321 - 1350

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Development of Cape Town Through the Middle Nineteenth Century

This paper examines the South African city of Cape Town, the writer covers the city's development trends from its beginnings up to...

The Functions of Companies' Human Resource (HR) Departments

of employees. After planning, HR knows what kind of skills are needed for which job tasks. The department then begins the process ...

The Plan for Setting Up a New Hostel for Backpackers

the potential sources of revenue and reduce the risk associated with the project. The facilities will include a pub/bar which will...

Annotated Bibliography: OBRA 87

nursing home patients. Escarce, J. (1993). Medicare patients use of overpriced procedures before and after the Omnibus Budget Re...

Integrative and Person-centered therapy

also made first-person quotes that brought Glorias hypothetical internal dialog out into the open. These reflected Rogers understa...

OBRA 87: Achieving its Potential

facilities that it was intended to achieve. Looking at more specific indicators, however, one can see from the literature review ...

Information Systems and their Relative Value to Organizations

an advantage based on information technology must look beyond the technology itself and develop some solution which incorporates a...

The Condition of the Retail and Manufacturing Automotive Industry in Australia

number of small scale manufacturers such as Elfin, Nota, Kratwerkz, Deuce Customs and G-Force. In 2010 the total production was 23...

The Financial Performance of Bramble Ltd and The Toll Group 2008 - 2011

This is the revenue after all direct and indirect costs have been deducted. A well as the direct materials, there are also the ind...

Business Plan for a New Ethnic Restaurant

themselves can be communicated and embodied within the organizational culture. However, it is also an organization where there are...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

The Ocean Basins

"deepest waters above oldest oceanic lithosphere" (Allen, 2004). Imagine that one were one shore and walking out into the ocean; a...

Lone Star College System, Financial Aid Policy

This research paper describes the Lone Star College System and its policy in terms of compliance with current trends in community ...

Annotated Bibliography Two Articles

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Tobacco Sales Ban in Pharmacies

This research paper focuses on the current trend in pharmacy policy to abandon the sale of tobacco products. The writer starts by ...

Overcrowding in US Jails, Prisons

This essay offers an argument that it is a moral and ethical outrage that overcrowding in the nation's jails and prisons has been ...

Bernard Madoff Effects People's View of Markets

This 3 page paper gives an overview of the role risk plays within financial markets. This paper includes the case of Bernard Madof...

Macroeconomic Issues

Three answers are supplied for questions asked by the student. The first answer explains how the economy is affected by the finan...

Science and Practice - Incompatible?

Science and practice of psychotherapy have been at odds for decades. Each has different goals: knowledge for its own sake or knowl...

Global Warming in Response to Anthropogenic Influence

This paper analyzes the current trend to misinterpret the data surrounding climate change. There are four sources listed in this ...

BOTTLE GREEN MARKETING/CASE STUDY ANALYSIS

Answers marketing and marketing communications questions about Bottle Green, a company offering beverages. There are 2 sources lis...

iPhone and Android Companies

The smart phone market is the primary one in which Apple and Google compete directly. Google gives its Android away while Apple ch...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Overweight Youth

Over the past thirty years, the number of children who are overweight and obese has more than tripled. This is a very serious prob...

Avian Flu 2

include HPAI in a local bird population and contact with another patient with an unexplained repository disease and a positive res...

Marketing the Q1 Handheld Device

hand-held device at the same time. Samsung is going into uncharted territory, but only to an extent. The Palm Pilot of course is ...