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Essays 1771 - 1800

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

An Analysis of BBC Brown Boveri

Current trends which have an impact on this Swiss company is considered. Much of the information relayed is historic and Porter's ...

Diamond Monopoly of De Beers Consolidated Mines Limited

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

U.S. Retailer Neiman Marcus

In eight pages this paper discusses the Neiman Marcus retail franchise that has remained true to its roots and escaped the popular...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

Overview of the Internet and Marketing III

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Ben and Jerry's Ice Cream Marketing

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

California Financial Computing Inc. Marketing Plan

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

U.S. Largest Advertising Agency DDB Needham Worldwide Communications Group

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Phillip Morris Marketing Audit

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

Marketing The Chevrolet Malibu and Cavalier

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

Hydroponic Produce Markets

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

Buckler Nonalcoholic Beer by Heineken

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

Communicating Across Cultural Lines

With more diversity in industry every day, cultural issues come into play in addition to other barriers to smooth operation. This ...

Digital and Analog Systems of Communications

In seven pages the differing functions and purposes of these two signals are compared and contrasted with the trend turning more d...

Advanced Report on Financial Markets in Australia

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Definition and Origins of Relationship Marketing

In five pages this paper discusses relationship marketing in terms of definition, origins, and differences from other marketing ap...

Karl Marx's Writings and Globalization

In seven pages this paper examines globalization trends and the relevance of Karl Marx and Friedrich Engels' Communist Manifesto i...

Direct Marketing Concepts and Strategies

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

Soul Food Restaurant Start Up Business Plan

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

Overview of Business Finance

In five pages mock interviews are employed in a business finance overview in order to emphasize smart decision making and the impo...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

Internet Investing

In nine pages this paper examines the trend toward online banking. Seven sources are cited in the bibliography....

Cost Effectiveness, Recidivism, and Standard Prison Settings v. Shock Incarceration Prison Camps

In twelve pages this paper assesses these two alternatives on the basis of recidivism and cost effectiveness with trends apparentl...