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Essays 2431 - 2460

Analysis of an Article on Branding

The writer critiques the article Brands, Brand Management & The Brand Manager System by Low and Fullerton. The paper is four p...

Profitability, Customer Satisfaction, and Marketing Management

In five pages this paper examines marketing management, competition, and the important relationship between profitability and cust...

Package Delivery, Air Freight, and Airborne, Federal Express, and Emery

In six pages this paper examines the years 1995 through 1998 in this comparative analysis of the profitability, management leaders...

Word Processors and Marketing Campaign Management

In six pages the fictitious 'Speak Your Mind Version 1.0' product that would allow computers to literally be spoken to by word pro...

Market Position Analysis of PepsiCo

In five pages this paper discusses PepsiCo's market position in a management case study analysis which also includes industry comp...

First Ten Years of the Microsoft Corporation

In five pages this paper discusses the years between 1976 and 1986 in terms of the products, styles of management, and success Mic...

Small Retail Business Marketing and Management

In fifteen pages this paper examines a small carpet retailer's operations in a comprehensive marketing and management analysis. S...

An Article on Sales Achievement Reviewed

In one page the article entitled 'Ensuring Excellent Selling' that appeared in Sales and Marketing Management in which techniques ...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

Andersen Consulting Structure and Management

In eleven pages this paper considers the structure and management of the successful consultancy company, Andersen Consulting. Fou...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Case Study on Fairfield Inn Hotel Management

In eight pages this hotel management case study on Fairfield Inn includes its organizational structure, problems and the pros and ...

The Business of Club Med

Club Med has recently undergone a sea change in management, with a Euro-Disney savior being brought in to help reorganize. This re...

Conrail Case Study of Problems and Solutions

In ten pages Conrail's strengths and weaknesses are assessed in this case study of history, growth, and management principles, wit...

Wayne Huizenga, Republic Industries, and Blockbuster Video

In a paper consisting of five pages Wayne Huizenga's successful course is charted from waste management to Blockbuster to the dive...

Management Growth and Qantas Airways

and of course, the United States. With the many different global issues taking place, during the entire history of Qantas, the a...

Case Study of Boeing

In four pages a business management case study of Boeing is presented in terms of micro and macro analysis, strengths and weakness...

Toyota's Problems and Solutions II

still making cars that are too large in size for a market that desires a "compact" feel. If Toyota is to regain the reputation th...

Marketplace Distribution of Intel Pentium Microchips

In fifteen pages this paper examines Intel's management problems involving its inability to distribute chips into the marketplace ...

Case Study of AMP Incorporated and Technology Management

In six pages this paper examines the technology management of AMP Incorporated in a consideration of Managing Technology by Lowell...

Marketing and Management Case Study of The Limited Retailer

In five pages this paper presents a case study of The Limited retail chain in a consideration of its strategic marketing and manag...

Becoming a Fortunate 500 Organization by Kenneth Blanchard and Michael O'Connor

authors pursue an outlining of the overall problem in business management as well as the possible systems implemented for change a...

Merchandising Flaws, Time Management Tips for 7-11

provided for a portion of the startup investment. The company contributes to site selection, planning and business registration e...

McDonnell Douglas and Problem Solving

In eight pages this paper analyzes how problems are solved at the McDonnell Douglas Corporation in a strategic management consider...

Team Development of McDonald's

In seven pages this paper examines the process of teamwork and how it has been successfully applied by the corporate management of...

Southwest Airlines, McDonald's and Risk Management

In eight pages this paper examines risk management strategies for these two very different businesses. Eight sources are cited in...

Management Strategy of Winnebago

In ten pages this paper examines the management strategies of the Winnebago motor home manufacturing company. Nine sources are ci...

Proctor and Gamble Communication and Management Issues

its category in Europe for all of 1997, and the company achieved that record in the face of intense competition for the market (Mi...

Communication Problems

In five pages this paper discusses various impasses to communication faced by Lawson Software in a consideration of various topics...

Post Apartheid South African Managerial Practices

In ten pages this research paper examines how South Africa's management practices after the apartheid collapse have changed. Nine...